Kids Digital Advertising Market

Kids Digital Advertising Market (Component: TV and Digital; Ad Format (Digital): Display Ads, Social Media, Native Advertising, Search Ads, Video Ads, and Others) - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2022-2031

Kids Digital Advertising Market Outlook 2031

  • The global kids digital advertising market was valued over US$ 2.9 Bn in 2021
  • It is estimated to grow at a CAGR of 21.8% from 2022 to 2031
  • The global kids digital advertising market is expected to surpass value of US$ 21.1 Bn by the end of 2031

Analysts’ Viewpoint on Global Kids Digital Advertising Market Scenario

An increasing number of smartphone users moving toward online shopping indicates economic revival of the kids digital advertising market post the COVID-19 pandemic. The growth of the market can be ascribed to the availability of expected network quality, which provides instant access to information. Advent of the 5G network, along with easy availability of mobile networks such as 4G/LTE for smartphones is anticipated to boost the kids digital advertising market. Kids digital advertisement aims to create a direct link between companies and the customer. Digital advertisement facilitates mass production of goods and increases the volume of sales. It helps to increase the profits of manufacturers, and consumers receive products at a lower price.

Overview of Global Kids Digital Advertising Market

Kids digital advertising refers to types of communication initiated by a company to promote and support its products, brands, and services through digital channels. These are actions performed by advertisers on various platforms, social networking sites, blogs, web browser applications, or any other form of contact over the Internet. The global kids digital advertising market is also likely to grow, due to use of Internet by kids.

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Increase in Use of Innovative Digital Marketing Technologies to Drive Global Kids Digital Advertising Market

Nowadays, companies are spending huge amounts of money on digital marketing, as it helps them build the brand, grow market reach, and improve return on investment (ROI). Presently, children are using social media platforms such as educational apps, Instagram, Facebook, and Snapchat. Therefore, it is easy for digital advertising companies to target kids. Digital marketing companies use various types of advertising such as display advertising, social media advertising, paid search advertising, and broadcast advertising.

In October 2021, according to C.S. Mott Children’s Hospital, based on a parent’s survey related to children of age group 10-12 years, in the last 6 months, 49% of parents reported use of social media apps, 28% educational apps, and 23% other apps. For kids aged 7-9 years, 32% of parents reported use of social media apps, 50% educational apps, and 18% other apps.

Surge in Adoption of Smartphones by Kids and Penetration of Internet to Boost Demand for Kids Digital Advertising

The extensive use of technology by children is playing an important role in families, besides the channels they choose to engage in and decisions they make. Rise in adoption of smartphones among kids is expected to boost the kids digital advertising market. Moreover, internet has revolutionized the world, benefiting enterprises, industries, and end users. Increase in use of mobile Internet is a key reason for the rapid increase in the number of mobile applications, which in turn is estimated to fuel the kids digital advertising market during the forecast period.

Digital Platforms to Lead Global Kids Digital Advertising Market

In terms of component, the global kids digital advertising market has been segmented into TV and digital. The digital segment of the kids digital advertising market held a key share of 58.3% in 2021, and will maintain the status quo at a growth rate of more than 23.2% during the forecast period. The digital segment is growing, as digital advertising (promotional material) is carried out through digital platforms including email, social media, mobile apps, search engines, affiliate programs, and websites.

Rise in Mobile Advertising Due to Wide Reach in Real-time and Ease of Sharing Content

The platform (digital) segment has been classified into mobile, desktop & laptops, and DOOH. The mobile sub-segment dominated the global kids digital advertising market in 2021 with a market share of 66.4%. Furthermore, this segment is expected to register the highest CAGR of 24.2% during the forecast period. Mobile advertising is growing, as it reaches people in real-time situations, and mobile advertising creates content that can be shared and generates data that can be instantly tracked.

Regional Outlook of Global Kids Digital Advertising Market

In 2021, Asia Pacific held 23.8% share of the global kids digital advertising market. The significant share of the region can be attributed to the usage of social media and growing adoption of mobiles, which contributed 23.3% and 63.8% shares respectively to the overall Asia Pacific market. The market in India is likely to grow at a higher CAGR of 26.7%.

The adoption of kids digital advertising in North America and Europe held value shares of 37.3% and 28.9%, respectively, in 2021, of the global market. Social media and video ads are the highest growing ad format (digital) in kids digital advertising in these regions.

South America witnesses a larger adoption of kids digital advertising compared to Middle East & Africa; South America had market share of 4.2% in 2021 and is growing at a CAGR of 22.9%.

Analysis of Key Players in Global Kids Digital Advertising Market

The global kids digital advertising market is consolidated with a small number of large-scale vendors controlling majority of the market share. Most firms are spending significant amount of money on digital advertisement, primarily to offer an innovative service experience. Diversification of product portfolios and mergers & acquisitions are the main strategies adopted by key players.

Adobe, Inc., Alioze, Amazon.com, Inc., Applovin Corporation, Baidu Inc., Blue Wheel Media, Inc., Chartboost, Inc., Google LLC, KIDOZ Inc., Meta Platform, Inc. (Facebook), Microsoft Corporation, Stryde, SuperAwesome Trading Limited, and We Are Family are the prominent entities operating in this market.

Each of these players has been profiled in the kids digital advertising market report based on parameters such as company overview, financial overview, business strategies, product portfolio, business segments, and recent developments.

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Key Developments in Global Kids Digital Advertising Market

  • In March 2021, Microsoft Corporation expanded its partnership with Zirca Digital Solutions, a digital advertising and content solution provider, to accelerate Bing advertising growth in India
  • In February 2021, Digital Turbine, Inc. acquired AdColony, Inc. to expand its reach and suite of capabilities to benefit mobile advertisers and publishers
  • In May 2020, SuperAwesome and WPP announced a partnership to promote the global digital ecosystem's privacy standards for children
  • In March 2019, Shoal Games acquired Kidoz, a COPPA-certified kids & family discovery platform, to expand Kidoz's reach by delivering its own material on the Kidoz platform

Global Kids Digital Advertising Market Snapshot

Attribute

Detail

Market Size Value in 2021

US$ 2.9 Bn

Market Forecast Value in 2031

US$ 21.1 Bn

Growth Rate

(CAGR)

21.8%

Forecast Period

2022–2031

Historical Data Available for

2016–2020

Quantitative Units

US$ Bn for Value

Market Analysis

It includes cross segment analysis at global as well as regional level. Furthermore, qualitative analysis includes drivers, restraints, opportunities, key trends, value chain analysis, and key trend analysis.

Competition Landscape

  • Market share analysis by company (2021)
  • Company profiles section includes overview, product portfolio, sales footprint, key subsidiaries or distributors, strategy & recent developments, and key financials

Format

Electronic (PDF) + Excel

Market Segmentation

  • Component
    • TV
    • Digital
  • Ad Format (Digital)
    • Display Ads
    • Social Media
    • Native Advertising
    • Search Ads
    • Video Ads
    • Others
  • Platform (Digital)
    • Mobile
    • Desktop & Laptops
    • DOOH

Regions Covered

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • South America

Countries Covered

  • U.S.
  • Canada
  • Mexico
  • Germany
  • U.K.
  • France
  • Spain
  • Italy
  • Russia
  • China
  • India
  • Japan
  • South Korea
  • Australia
  • ASEAN
  • Saudi Arabia
  • United Arab Emirates
  • South Africa
  • Turkey
  • Brazil
  • Argentina

Companies Profiled

  • Adobe, Inc.
  • Alioze
  • Amazon.Com, Inc.
  • Applovin Corporation
  • Baidu, Inc.
  • Blue Wheel Media. LLC
  • Chartboost, Inc.
  • Google LLC
  • KIDOZ Inc.
  • Meta Platforms, Inc. (Facebook)
  • Microsoft Corporation
  • Stryde
  • SuperAwesome Trading Limited
  • We are Family

Customization Scope

Available upon request

Pricing

Available upon request

Frequently Asked Questions

What is the kids digital advertising market size?

The market size of the kids digital advertising market stood over US$ 2.9 Bn in 2021.

What is the CAGR of the kids digital advertising market?

The kids digital advertising market is estimated to grow at a CAGR of 21.8% during the forecast period.

What are the key factors driving the kids digital advertising market?

Increase in adoption of smartphones and penetration of Internet among kids are key factors driving the market.

Which component segment contributes largest share to the kids digital advertising market?

The digital segment contributed 58.3% share to the kids digital advertising market in 2021.

Which region is more attractive for vendors in the kids digital advertising market?

Asia Pacific is a more attractive region for vendors in the kids digital advertising market.

Who are the key players in the kids digital advertising market?

Key players operating in the kids digital advertising market include Adobe, Inc., Alioze, Meta Platforms, Inc., Microsoft Inc., and Google LLC.

    1. Preface

        1.1. Market Introduction

        1.2. Market Segmentation

        1.3. Key Research Objectives

    2. Assumptions and Research Methodology

        2.1. Research Methodology

            2.1.1. List of Primary and Secondary Sources

        2.2. Key Assumptions for Data Modelling

    3. Executive Summary: Global Kids Digital Advertising Market

    4. Market Overview

        4.1. Market Definition

        4.2. Technology/ Product Roadmap

        4.3. Market Factor Analysis

            4.3.1. Forecast Factors

            4.3.2. Ecosystem/ Value Chain Analysis

            4.3.3. Market Dynamics (Growth Influencers)

                4.3.3.1. Drivers

                4.3.3.2. Restraints

                4.3.3.3. Opportunities

                4.3.3.4. Impact Analysis of Drivers and Restraints

        4.4. COVID-19 Impact Analysis

            4.4.1. Impact of COVID-19 on the Kids Digital Advertising Market

            4.4.2. End-user Sentiment Analysis: Comparative Analysis on Spending

                4.4.2.1. Increase in Spending

                4.4.2.2. Decrease in Spending

            4.4.3. Short Term and Long Term Impact on the Market

        4.5. Analysis of Major Competitive Digital Platforms (Total Viewership or Spend)

        4.6. Analysis of Kids Viewership Size and it’s Growth by Market (By Leading Countries)

        4.7. Analysis of Kids TV Spend (By Leading Countries) (In Different Genres Such as Entertainment, Sports, News, etc.)

        4.8. Market Opportunity Assessment – by Region (North America/ Europe/ Asia Pacific/ Middle East & Africa/ South America)

            4.8.1. By Component

            4.8.2. By Ad Format (Digital)

            4.8.3. By Platform (Digital)

    5. Global Kids Digital Advertising Market Analysis and Forecast

        5.1. Market Revenue Analysis (US$ Mn), 2016-2031

            5.1.1. Historic Growth Trends, 2016-2020

            5.1.2. Forecast Trends, 2021-2031

    6. Global Kids Digital Advertising Market Analysis, by Component

        6.1. Overview and Definitions

        6.2. Key Segment Analysis

        6.3. Kids Digital Advertising Market Size (US$ Mn) Forecast, by Component, 2018 - 2031

            6.3.1. TV

            6.3.2. Digital

    7. Global Kids Digital Advertising Market Analysis, by Ad Format (Digital)

        7.1. Overview and Definitions

        7.2. Key Segment Analysis

        7.3. Kids Digital Advertising Market Size (US$ Mn) Forecast, by Ad Format (Digital), 2018 - 2031

            7.3.1. Display Ads

            7.3.2. Social Media

            7.3.3. Native Advertising

            7.3.4. Search Ads

            7.3.5. Video Ads

            7.3.6. Others

    8. Global Kids Digital Advertising Market Analysis, by Platform (Digital)

        8.1. Overview and Definitions

        8.2. Key Segment Analysis

        8.3. Kids Digital Advertising Market Size (US$ Mn) Forecast, by Platform (Digital) , 2018 - 2031

            8.3.1. Mobile

            8.3.2. Desktop & Laptops

            8.3.3. DOOH

    9. Global Kids Digital Advertising Market Analysis and Forecasts, by Region

        9.1. Key Findings

        9.2. Market Size (US$ Mn) Forecast by Region, 2018-2031

            9.2.1. North America

            9.2.2. Europe

            9.2.3. Asia Pacific

            9.2.4. Middle East & Africa

            9.2.5. South America

    10. North America Kids Digital Advertising Market Analysis and Forecast

        10.1. Regional Outlook

        10.2. Kids Digital Advertising Market Size (US$ Mn) Analysis and Forecast (2018 - 2031)

            10.2.1. By Component

            10.2.2. By Ad Format (Digital)

            10.2.3. By Platform (Digital)

        10.3. Kids Digital Advertising Market Size (US$ Mn) Forecast, by Country, 2018 - 2031

            10.3.1. U.S.

            10.3.2. Canada

            10.3.3. Mexico

    11. Europe Kids Digital Advertising Market Analysis and Forecast

        11.1. Regional Outlook

        11.2. Kids Digital Advertising Market Size (US$ Mn) Analysis and Forecast (2018 - 2031)

            11.2.1. By Component

            11.2.2. By Ad Format (Digital)

            11.2.3. By Platform (Digital)

        11.3. Kids Digital Advertising Market Size (US$ Mn) Forecast, by Country & Sub-region, 2018 - 2031

            11.3.1. Germany

            11.3.2. UK

            11.3.3. France

            11.3.4. Italy

            11.3.5. Spain

            11.3.6. Russia

            11.3.7. Rest of Europe

    12. Asia Pacific Kids Digital Advertising Market Analysis and Forecast

        12.1. Regional Outlook

        12.2. Kids Digital Advertising Market Size (US$ Mn) Analysis and Forecast (2018 - 2031)

            12.2.1. By Component

            12.2.2. By Ad Format (Digital)

            12.2.3. By Platform (Digital)

        12.3. Kids Digital Advertising Market Size (US$ Mn) Forecast, by Country & Sub-region, 2018 - 2031

            12.3.1. China

            12.3.2. India

            12.3.3. Japan

            12.3.4. South Korea

            12.3.5. Australia

            12.3.6. ASEAN

            12.3.7. Rest of Asia Pacific

    13. Middle East & Africa Kids Digital Advertising Market Analysis and Forecast

        13.1. Regional Outlook

        13.2. Kids Digital Advertising Market Size (US$ Mn) Analysis and Forecast (2018 - 2031)

            13.2.1. By Component

            13.2.2. By Ad Format (Digital)

            13.2.3. By Platform (Digital)

        13.3. Kids Digital Advertising Market Size (US$ Mn) Forecast, by Country & Sub-region, 2018 - 2031

            13.3.1. Saudi Arabia

            13.3.2. The United Arab Emirates

            13.3.3. South Africa

            13.3.4. Turkey

            13.3.5. Rest of Middle East & Africa

    14. South America Kids Digital Advertising Market Analysis and Forecast

        14.1. Regional Outlook

        14.2. Kids Digital Advertising Market Size (US$ Mn) Analysis and Forecast (2018 - 2031)

            14.2.1. By Component

            14.2.2. By Ad Format (Digital)

            14.2.3. By Platform (Digital)

        14.3. Kids Digital Advertising Market Size (US$ Mn) Forecast, by Country & Sub-region, 2018 - 2031

            14.3.1. Brazil

            14.3.2. Argentina

            14.3.3. Rest of South America

    15. Competition Landscape

        15.1. Market Competition Matrix, by Leading Players

        15.2. Market Revenue Share Analysis (%), by Leading Players (2020)

        15.3. Competitive Scenario

            15.3.1. List of Emerging, Prominent and Leading Players

            15.3.2. Major Mergers & Acquisitions, Expansions, Partnership, Contacts, Deals, etc.

    16. Company Profiles

        16.1. Adobe Inc.

            16.1.1. Business Overview

            16.1.2. Company Revenue

            16.1.3. Product Portfolio

            16.1.4. Geographic Footprint

            16.1.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.

        16.2. Alioze

            16.2.1. Business Overview

            16.2.2. Company Revenue

            16.2.3. Product Portfolio

            16.2.4. Geographic Footprint

            16.2.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.

        16.3. Amazon.Com, Inc.

            16.3.1. Business Overview

            16.3.2. Company Revenue

            16.3.3. Product Portfolio

            16.3.4. Geographic Footprint

            16.3.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.

        16.4. Applovin Corporation

            16.4.1. Business Overview

            16.4.2. Company Revenue

            16.4.3. Product Portfolio

            16.4.4. Geographic Footprint

            16.4.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.

        16.5. Baidu, Inc.

            16.5.1. Business Overview

            16.5.2. Company Revenue

            16.5.3. Product Portfolio

            16.5.4. Geographic Footprint

            16.5.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.

        16.6. Blue Wheel Media. LLC

            16.6.1. Business Overview

            16.6.2. Company Revenue

            16.6.3. Product Portfolio

            16.6.4. Geographic Footprint

            16.6.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.

        16.7. Chartboost, Inc.

            16.7.1. Business Overview

            16.7.2. Company Revenue

            16.7.3. Product Portfolio

            16.7.4. Geographic Footprint

            16.7.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.

        16.8. Google LLC

            16.8.1. Business Overview

            16.8.2. Company Revenue

            16.8.3. Product Portfolio

            16.8.4. Geographic Footprint

            16.8.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.

        16.9. KIDOZ Inc.

            16.9.1. Business Overview

            16.9.2. Company Revenue

            16.9.3. Product Portfolio

            16.9.4. Geographic Footprint

            16.9.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.

        16.10. Meta Platforms, Inc. (Facebook)

            16.10.1. Business Overview

            16.10.2. Company Revenue

            16.10.3. Product Portfolio

            16.10.4. Geographic Footprint

            16.10.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.

        16.11. Microsoft Corporation

            16.11.1. Business Overview

            16.11.2. Company Revenue

            16.11.3. Product Portfolio

            16.11.4. Geographic Footprint

            16.11.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.

        16.12. Stryde

            16.12.1. Business Overview

            16.12.2. Company Revenue

            16.12.3. Product Portfolio

            16.12.4. Geographic Footprint

            16.12.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.

        16.13. SuperAwesome Trading Limited

            16.13.1. Business Overview

            16.13.2. Company Revenue

            16.13.3. Product Portfolio

            16.13.4. Geographic Footprint

            16.13.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.

        16.14. We are Family

            16.14.1. Business Overview

            16.14.2. Company Revenue

            16.14.3. Product Portfolio

            16.14.4. Geographic Footprint

            16.14.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.

        16.15. Others

    17. Key Takeaways

    List of Tables

    Table 1: Acronyms Used in the Kids Digital Advertising Market

    Table 2: North America Kids Digital Advertising Market Revenue Analysis, by Country, 2021 - 2031 (US$ Mn)

    Table 3: Europe Kids Digital Advertising Market Revenue Analysis, by Country, 2021 - 2031 (US$ Mn)

    Table 4: Asia Pacific Kids Digital Advertising Market Revenue Analysis, by Country, 2021 - 2031 (US$ Mn)

    Table 5: Middle East & Africa Kids Digital Advertising Market Revenue Analysis, by Country, 2021 and 2031 (US$ Mn)

    Table 6: South America Kids Digital Advertising Market Revenue Analysis, by Country, 2021 - 2031 (US$ Mn)

    Table 7: Forecast Factors: Relevance and Impact

    Table 8: Global Kids Digital Advertising Market Value (US$ Mn) Forecast, by Component, 2018 – 2031

    Table 9: Global Kids Digital Advertising Market Value (US$ Mn) Forecast, by Ad Format  (Digital), 2018 – 2031

    Table 10: Global Kids Digital Advertising Market Value (US$ Mn) Forecast, by Platform (Digital), 2018 – 2031

    Table 11: Global Kids Digital Advertising Market Volume (US$ Mn) Forecast, by Region, 2018 – 2031

    Table 12: North America Kids Digital Advertising Market Value (US$ Mn) Forecast, by Component, 2018 – 2031

    Table 13: North America Kids Digital Advertising Market Value (US$ Mn) Forecast, by Ad Format  (Digital), 2018 – 2031

    Table 14: North America Kids Digital Advertising Market Value (US$ Mn) Forecast, by Platform (Digital), 2018 – 2031

    Table 15: North America Kids Digital Advertising Market Value (US$ Mn) Forecast, by Country, 2018 - 2031

    Table 16: U.S. Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 17: Canada Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 18: Mexico Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 19: Europe Kids Digital Advertising Market Value (US$ Mn) Forecast, by Component, 2018 – 2031

    Table 20: Europe Kids Digital Advertising Market Value (US$ Mn) Forecast, by Ad Format  (Digital), 2018 – 2031

    Table 21: Europe Kids Digital Advertising Market Value (US$ Mn) Forecast, by Platform (Digital), 2018 – 2031

    Table 22: Europe Kids Digital Advertising Market Value (US$ Mn) Forecast, by Country, 2018 - 2031

    Table 23: Germany Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 24: U.K. Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 25: France Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 26: Spain Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 27: Italy Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 28: Russia Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 29: Asia Pacific Kids Digital Advertising Market Value (US$ Mn) Forecast, by Component, 2018 – 2031

    Table 30: Asia Pacific Kids Digital Advertising Market Value (US$ Mn) Forecast, by Ad Format  (Digital), 2018 – 2031

    Table 31: Asia Pacific Kids Digital Advertising Market Value (US$ Mn) Forecast, by Platform (Digital), 2018 – 2031

    Table 32: Asia Pacific Kids Digital Advertising Market Value (US$ Mn) Forecast, by Country, 2018 - 2031

    Table 33: China Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 34: India Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 35: Japan Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 36: South Korea Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 37: Australia Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 38: ASEAN Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 39: Middle East & Africa Kids Digital Advertising Market Value (US$ Mn) Forecast, by Component, 2018 – 2031

    Table 40: Middle East & Africa Kids Digital Advertising Market Value (US$ Mn) Forecast, by Ad Format  (Digital), 2018 – 2031

    Table 41: Middle East & Africa Kids Digital Advertising Market Value (US$ Mn) Forecast, by Platform (Digital), 2018 – 2031

    Table 42: Middle East & Africa Kids Digital Advertising Market Value (US$ Mn) Forecast, by Country, 2018 - 2031

    Table 43: Saudi Arabia Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 44: The United Arab Emirates Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 45: South Africa Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 46: Turkey Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 47: South America Kids Digital Advertising Market Value (US$ Mn) Forecast, by Component, 2018 – 2031

    Table 48: South America Kids Digital Advertising Market Value (US$ Mn) Forecast, by Ad Format  (Digital), 2018 – 2031

    Table 49: South America Kids Digital Advertising Market Value (US$ Mn) Forecast, by Platform (Digital), 2018 – 2031

    Table 50: South America Kids Digital Advertising Market Value (US$ Mn) Forecast, by Country, 2018 - 2031

    Table 51: Brazil Emirates Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 52: Argentina Kids Digital Advertising Market Revenue CAGR Breakdown (%), by Growth Term

    Table 53: Mergers & Acquisitions, Partnership, Expansions, Deals, Etc. (1/2)

    Table 54: Mergers & Acquisitions, Partnership, Expansions, Deals, Etc. (2/2)

    List of Figures

    Figure 1: Global Kids Digital Advertising Market Size (US$ Mn) Forecast, 2018–2031

    Figure 2: Global Kids Digital Advertising Market Revenue (US$ Mn) Opportunity Assessment, by Region, 2021E

    Figure 3: Top Segment Analysis of Kids Digital Advertising Market

    Figure 4: Global Kids Digital Advertising Market Revenue (US$ Mn) Opportunity Assessment, by Region, 2031F

    Figure 5: Global Kids Digital Advertising Market Attractiveness Assessment, by Component

    Figure 6: Global Kids Digital Advertising Market Attractiveness Assessment, by Ad Format (Digital)

    Figure 7: Global Kids Digital Advertising Market Attractiveness Assessment, by Platform (Digital)

    Figure 8: Global Kids Digital Advertising Market Attractiveness Assessment, by Region

    Figure 9: Global Kids Digital Advertising Market Revenue (US$ Mn) Historic Trends, 2016 - 2020

    Figure 10: Global Kids Digital Advertising Market Revenue Opportunity (US$ Mn) Historic Trends, 2016 - 2020

    Figure 11: Global Kids Digital Advertising Market Value Share Analysis, by Component, 2021

    Figure 12: Global Kids Digital Advertising Market Value Share Analysis, by Component, 2031

    Figure 13: Global Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by TV , 2021 – 2031

    Figure 14: Global Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Digital, 2021 – 2031

    Figure 15: Global Kids Digital Advertising Market Value Share Analysis, by Ad Format  (Digital), 2021

    Figure 16: Global Kids Digital Advertising Market Value Share Analysis, by Ad Format  (Digital), 2031

    Figure 17: Global Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Display Ads, 2021 – 2031

    Figure 18: Global Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Social Media, 2021 – 2031

    Figure 19: Global Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Native Advertising, 2021 – 2031

    Figure 20: Global Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Search Ads, 2021 – 2031

    Figure 21: Global Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Video Ads, 2021 – 2031

    Figure 22: Global Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Others, 2021 – 2031

    Figure 23: Global Kids Digital Advertising Market Value Share Analysis, by Platform (Digital), 2021

    Figure 24: Global Kids Digital Advertising Market Value Share Analysis, by Platform (Digital), 2031

    Figure 25: Global Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Mobile, 2021 – 2031

    Figure 26: Global Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Desktop & Laptops, 2021 – 2031

    Figure 27: Global Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by DOOH, 2021 – 2031

    Figure 28: Global Kids Digital Advertising Market Opportunity (US$ Mn), by Region

    Figure 29: Global Kids Digital Advertising Market Opportunity Share (%), by Region, 2021–2031

    Figure 30: Global Kids Digital Advertising Market Size (US$ Mn), by Region, 2021 & 2031

    Figure 31: Global Kids Digital Advertising Market Value Share Analysis, by Region, 2021

    Figure 32: Global Kids Digital Advertising Market Value Share Analysis, by Region, 2031

    Figure 33: North America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), 2021 – 2031

    Figure 34: Europe Kids Digital Advertising Market Absolute Opportunity (US$ Mn), 2021 – 2031

    Figure 35: Asia Pacific Kids Digital Advertising Market Absolute Opportunity (US$ Mn), 2021 – 2031

    Figure 36: Middle East & Africa Kids Digital Advertising Market Absolute Opportunity (US$ Mn), 2021 – 2031

    Figure 37: South America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), 2021 – 2031

    Figure 38: North America Kids Digital Advertising Market Revenue Opportunity Share, by Component

    Figure 39: North America Kids Digital Advertising Market Revenue Opportunity Share, by Ad Format  (Digital)

    Figure 40: North America Kids Digital Advertising Market Revenue Opportunity Share, by Platform (Digital)

    Figure 41: North America Kids Digital Advertising Market Revenue Opportunity Share, by Country

    Figure 42: North America Kids Digital Advertising Market Value Share Analysis, by Component, 2021

    Figure 43: North America Kids Digital Advertising Market Value Share Analysis, by Component, 2031

    Figure 44: North America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by TV , 2021 – 2031

    Figure 45: North America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Digital, 2021 – 2031

    Figure 46: North America Kids Digital Advertising Market Value Share Analysis, by Ad Format (Digital), 2021

    Figure 47: North America Kids Digital Advertising Market Value Share Analysis, by Ad Format (Digital), 2031

    Figure 48: North America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Display Ads, 2021 – 2031

    Figure 49: North America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Social Media, 2021 – 2031

    Figure 50: North America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Native Advertising, 2021 – 2031

    Figure 51: North America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Search Ads, 2021 – 2031

    Figure 52: North America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Video Ads, 2021 – 2031

    Figure 53: North America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Others, 2021 – 2031

    Figure 54: North America Kids Digital Advertising Market Value Share Analysis, by Platform (Digital), 2021

    Figure 55: North America Kids Digital Advertising Market Value Share Analysis, by Platform (Digital), 2031

    Figure 56: North America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Mobile, 2021 – 2031

    Figure 57: North America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Desktop & Laptops, 2021 – 2031

    Figure 58: North America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by DOOH, 2021 – 2031

    Figure 59: North America Kids Digital Advertising Market Value Share Analysis, by Country, 2021

    Figure 60: North America Kids Digital Advertising Market Value Share Analysis, by Country, 2031

    Figure 61: U.S. Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 62: Canada Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 63: Mexico Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 64: Europe Kids Digital Advertising Market Revenue Opportunity Share, by Component

    Figure 65: Europe Kids Digital Advertising Market Revenue Opportunity Share, by Ad Format  (Digital)

    Figure 66: Europe Kids Digital Advertising Market Revenue Opportunity Share, by Platform (Digital)

    Figure 67: Europe Kids Digital Advertising Market Revenue Opportunity Share, by Country

    Figure 68: Europe Kids Digital Advertising Market Value Share Analysis, by Component, 2021

    Figure 69: Europe Kids Digital Advertising Market Value Share Analysis, by Component, 2031

    Figure 70: Europe Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by TV , 2021 – 2031

    Figure 71: Europe Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Digital, 2021 – 2031

    Figure 72: Europe Kids Digital Advertising Market Value Share Analysis, by Ad Format  (Digital), 2021

    Figure 73: Europe Kids Digital Advertising Market Value Share Analysis, by Ad Format  (Digital), 2031

    Figure 74: Europe Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Display Ads, 2021 – 2031

    Figure 75: Europe Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Social Media, 2021 – 2031

    Figure 76: Europe Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Native Advertising, 2021 – 2031

    Figure 77: Europe Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Search Ads, 2021 – 2031

    Figure 78: Europe Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Video Ads, 2021 – 2031

    Figure 79: Europe Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Others, 2021 – 2031

    Figure 80: Europe Kids Digital Advertising Market Value Share Analysis, by Platform (Digital), 2021

    Figure 81: Europe Kids Digital Advertising Market Value Share Analysis, by Platform (Digital), 2031

    Figure 82: Europe Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Mobile, 2021 – 2031

    Figure 83: Europe Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Desktop & Laptops, 2021 – 2031

    Figure 84: Europe Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by DOOH, 2021 – 2031

    Figure 85: Europe Kids Digital Advertising Market Value Share Analysis, by Country, 2021

    Figure 86: Europe Kids Digital Advertising Market Value Share Analysis, by Country, 2031

    Figure 87: Germany Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 88: U.K. Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 89: France Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 90: Spain Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 91: Italy Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 92: Russia Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 93: Asia Pacific Kids Digital Advertising Market Revenue Opportunity Share, by Component

    Figure 94: Asia Pacific Kids Digital Advertising Market Revenue Opportunity Share, by Ad Format  (Digital)

    Figure 95: Asia Pacific Kids Digital Advertising Market Revenue Opportunity Share, by Platform (Digital)

    Figure 96: Asia Pacific Kids Digital Advertising Market Revenue Opportunity Share, by Country

    Figure 97: Asia Pacific Kids Digital Advertising Market Value Share Analysis, by Component, 2021

    Figure 98: Asia Pacific Kids Digital Advertising Market Value Share Analysis, by Component, 2031

    Figure 99: Asia Pacific Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by TV , 2021 – 2031

    Figure 100: Asia Pacific Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Digital, 2021 – 2031

    Figure 101: Asia Pacific Kids Digital Advertising Market Value Share Analysis, by Ad Format (Digital), 2021

    Figure 102: Asia Pacific Kids Digital Advertising Market Value Share Analysis, by Ad Format (Digital), 2031

    Figure 103: Asia Pacific Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Display Ads, 2021 – 2031

    Figure 104: Asia Pacific Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Social Media, 2021 – 2031

    Figure 105: Asia Pacific Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Native Advertising, 2021 – 2031

    Figure 106: Asia Pacific Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Search Ads, 2021 – 2031

    Figure 107: Asia Pacific Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Video Ads, 2021 – 2031

    Figure 108: Asia Pacific Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Others, 2021 – 2031

    Figure 109: Asia Pacific Kids Digital Advertising Market Value Share Analysis, by Platform (Digital), 2021

    Figure 110: Asia Pacific Kids Digital Advertising Market Value Share Analysis, by Platform (Digital), 2031

    Figure 111: Asia Pacific Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Mobile, 2021 – 2031

    Figure 112: Asia Pacific Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Desktop & Laptops, 2021 – 2031

    Figure 113: Asia Pacific Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by DOOH, 2021 – 2031

    Figure 114: Asia Pacific Kids Digital Advertising Market Value Share Analysis, by Country, 2021

    Figure 115: Asia Pacific Kids Digital Advertising Market Value Share Analysis, by Country, 2031

    Figure 116: China Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 117: India Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 118: Japan Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 119: South Korea Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 120: Australia Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 121: ASEAN Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 122: Middle East & Africa Kids Digital Advertising Market Revenue Opportunity Share, by Component

    Figure 123: Middle East & Africa Kids Digital Advertising Market Revenue Opportunity Share, by Ad Format  (Digital)

    Figure 124: Middle East & Africa Kids Digital Advertising Market Revenue Opportunity Share, by Platform (Digital)

    Figure 125: Middle East & Africa Kids Digital Advertising Market Revenue Opportunity Share, by Country

    Figure 126: Middle East & Africa Kids Digital Advertising Market Value Share Analysis, by Component, 2021

    Figure 127: Middle East & Africa Kids Digital Advertising Market Value Share Analysis, by Component, 2031

    Figure 128: Middle East & Africa Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by TV , 2021 – 2031

    Figure 129: Middle East & Africa Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Digital, 2021 – 2031

    Figure 130: Middle East & Africa Kids Digital Advertising Market Value Share Analysis, by Ad Format  (Digital), 2021

    Figure 131: Middle East & Africa Kids Digital Advertising Market Value Share Analysis, by Ad Format (Digital), 2031

    Figure 132: Middle East & Africa Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Display Ads, 2021 – 2031

    Figure 133: Middle East & Africa Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Social Media, 2021 – 2031

    Figure 134: Middle East & Africa Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Native Advertising, 2021 – 2031

    Figure 135: Middle East & Africa Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Search Ads, 2021 – 2031

    Figure 136: Middle East & Africa Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Video Ads, 2021 – 2031

    Figure 137: Middle East & Africa Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Others, 2021 – 2031

    Figure 138: Middle East & Africa Kids Digital Advertising Market Value Share Analysis, by Platform (Digital), 2021

    Figure 139: Middle East & Africa Kids Digital Advertising Market Value Share Analysis, by Platform (Digital), 2031

    Figure 140: Middle East & Africa Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Mobile, 2021 – 2031

    Figure 141: Middle East & Africa Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Desktop & Laptops, 2021 – 2031

    Figure 142: Middle East & Africa Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by DOOH, 2021 – 2031

    Figure 143: Middle East & Africa Kids Digital Advertising Market Value Share Analysis, by Country, 2021

    Figure 144: Middle East & Africa Kids Digital Advertising Market Value Share Analysis, by Country, 2031

    Figure 145: Saudi Arabia Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 146: The United Arab Emirates Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 147: South Africa Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 148: Turkey Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

    Figure 149: South America Kids Digital Advertising Market Revenue Opportunity Share, by Component

    Figure 150: South America Kids Digital Advertising Market Revenue Opportunity Share, by Ad Format  (Digital)

    Figure 151: South America Kids Digital Advertising Market Revenue Opportunity Share, by Platform (Digital)

    Figure 152: South America Kids Digital Advertising Market Revenue Opportunity Share, by Country

    Figure 153: South America Kids Digital Advertising Market Value Share Analysis, by Component, 2021

    Figure 154: South America Kids Digital Advertising Market Value Share Analysis, by Component, 2031

    Figure 155: South America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by TV , 2021 – 2031

    Figure 156: South America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Digital, 2021 – 2031

    Figure 157: South America Kids Digital Advertising Market Value Share Analysis, by Ad Format (Digital), 2021

    Figure 158: South America Kids Digital Advertising Market Value Share Analysis, by Ad Format (Digital), 2031

    Figure 159: South America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Display Ads, 2021 – 2031

    Figure 160: South America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Social Media, 2021 – 2031

    Figure 161: South America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Native Advertising, 2021 – 2031

    Figure 162: South America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Search Ads, 2021 – 2031

    Figure 163: South America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Video Ads, 2021 – 2031

    Figure 164: South America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Others, 2021 – 2031

    Figure 165: South America Kids Digital Advertising Market Value Share Analysis, by Platform (Digital), 2021

    Figure 166: South America Kids Digital Advertising Market Value Share Analysis, by Platform (Digital), 2031

    Figure 167: South America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Mobile, 2021 – 2031

    Figure 168: South America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by Desktop & Laptops, 2021 – 2031

    Figure 169: South America Kids Digital Advertising Market Absolute Opportunity (US$ Mn), by DOOH, 2021 – 2031

    Figure 170: South America Kids Digital Advertising Market Value Share Analysis, by Country, 2021

    Figure 171: South America Kids Digital Advertising Market Value Share Analysis, by Country, 2031

    Figure 172: Brazil Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031 

    Figure 173: Argentina Kids Digital Advertising Market Opportunity Growth Analysis (US$ Mn) Forecast, 2021 – 2031

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