Intelligent assistance embedded consumer devices are artificial intelligence (AI)-powered voice-based assistants. The intelligent assistance embedded device can perform services or tasks based on verbal commands. Virtual assistance is expanding rapidly, with new products entering the market and a strong emphasis on voice user interfaces. Further, embedded intelligence helps in analyzing a product’s working environment to enhance and control the overall product performance. This capability of the device unleashes new opportunities to increase quality or to ensure better customer satisfaction by enabling accurate work with greater efficiency than humans.
Emerging technologies such as intelligent-embedded assistant devices and echo dot personal assistants are used for entertainment. These technologies have led to a new world of possibilities and opportunities. Smart Home is one of the focus areas in which intelligent assistant embedded device technologies are being integrated and this is the key factor propelling the growth of the market. Increasing number of third-party vendors and a developer environment for intelligent assistance embedded devices is escalating the market. Intelligent assistance embedded technology is used in numerous devices such as smart TVs, smart speakers, video surveillance devices, and others. Rise in adoption of connectivity technology is high in the market as most manufacturers provide smart interactive systems for connectivity and offer remote access services to different devices at different locations. Assisting software and devices are providing voice control device services for connectivity. Meanwhile, an increase in the use of virtual assistance platforms and adoption of smart devices are expected to boost the market.
The intelligent assistant-embedded consumer devices market has been segmented based on device type and region. According to the research, mobile devices are projected to see the highest implementation of intelligent embedded devices during the forecast period. Growth in usage of mobile devices is highest as compared to other products. Mobile devices hold major share in the market currently and the trend is expected to continue during the forecast period as well due to rapid growth in the number of mobile phone users. Furthermore, digital revolutions taking place in countries such as India, South Africa, and China also drive the adoption of mobile phones, thus driving the intelligent assistant-embedded consumer devices market. Furthermore, the governments of India and China have undertaken initiatives for smart city projects. This offers opportunities to increase the installation of smart devices such as voice control AI assistants, smart displays, and customer service devices to enhance the customer experience.
In terms of volume, North America holds a strong position in the global Intelligent Assistant-Embedded Consumer Devices Market. This is due to strong adoption of these devices with the presence of many IT and software companies and electronics devices manufacturers in the region. Additionally, increased adoption of advanced technologies and increase in the number of mobile phone users are driving the market in this region. After North America, the market in Europe and Asia Pacific are expected to contribute considerable share due to rising number of IT companies. Asia Pacific is estimated to hold the highest growth rate in terms of CAGR during the forecast period as compared to North America and Europe. Although North America holds the largest share of the market, its growth rate is less compared to APAC. The market in MEA and South America are projected to grow at a slower pace during the forecast period.
Major players in the intelligent assistance embedded devices market include Microsoft Corporation, Samsung Electronics Co. Ltd., Google, LLC, Apple Inc., Lenovo Group Ltd., LG Electronics, HP Development Company, L.P, Intel Corporation, ARM Holdings, and Amazon.com Inc. Major players in the market are investing significantly in developing systems equipped with latest technology and offer advanced functionality. To expand market presence across the globe, strategic partnerships and collaborations with regional vendors is a major strategy adopted by leading vendors of the market.
The global Intelligent Assistant-Embedded Consumer Devices Market is segmented as below:
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1. Preface
1.1. Market Scope
1.2. Market Segmentation
1.3. Key Research Objectives
2. Assumptions and Research Methodology
2.1. Market Taxonomy - Segment Definitions
2.2. Research Methodology
2.2.1. List of Primary and Secondary Sources
2.3. Key Assumptions for Data Modeling
3. Executive Summary: Global Intelligent Assistant-Embedded Consumer Devices Market
4. Market Overview
4.1. Introduction
4.2. Global Market – Macro Economic Factors Overview
4.2.1. Global ICT Spending (Million Units), 2012, 2018, 2026
4.3. Market Factor Analysis
4.3.1. Value Chain Analysis
4.3.2. Technology Roadmap
4.3.3. Market Dynamics (Growth Influencers)
4.3.3.1. Drivers
4.3.3.2. Restraints
4.3.3.3. Opportunities
4.3.3.4. Impact Analysis of Drivers & Restraints
4.4. Market Opportunity Analysis– By Region (Global/North America/Europe/Asia Pacific/Middle East & Africa/South America)
4.4.1. By Device Type
4.5. Market Outlook
5. Global Intelligent Assistant-Embedded Consumer Devices Market Analysis and Forecast, by Device Type
5.1. Overview and Definitions
5.2. Key Segment Analysis
5.3. Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type, 2016 - 2026
5.3.1. Mobile devices
5.3.2. Personal computers
5.3.3. Household devices
5.3.4. Home video entertainment devices
6. Global Intelligent Assistant-Embedded Consumer Devices Market Analysis and Forecast, by Region
6.1. Key Finding
6.2. Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Region, 2016 - 2026
6.2.1. North America
6.2.2. Europe
6.2.3. Asia Pacific
6.2.4. Middle East & Africa
6.2.5. South America
7. North America Intelligent Assistant-Embedded Consumer Devices Market Analysis and Forecast
7.1. Impact Analysis of Drivers and Restraints
7.2. Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type, 2016 - 2026
7.2.1. Mobile devices
7.2.2. Personal computers
7.2.3. Household devices
7.2.4. Home video entertainment devices
7.3. Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Country & Sub-region, 2016 - 2026
7.3.1. The U.S.
7.3.2. Canada
7.3.3. Rest of North America
8. Europe Intelligent Assistant-Embedded Consumer Devices Market Analysis and Forecast
8.1. Impact Analysis of Drivers and Restraints
8.2. Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type, 2016 - 2026
8.2.1. Mobile devices
8.2.2. Personal computers
8.2.3. Household devices
8.2.4. Home video entertainment devices
8.3. Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Country & Sub-region, 2016 - 2026
8.3.1. Germany
8.3.2. France
8.3.3. The U.K.
8.3.4. Rest of Europe
9. Asia Pacific Intelligent Assistant-Embedded Consumer Devices Market Analysis and Forecast
9.1. Impact Analysis of Drivers and Restraints
9.2. Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type, 2016 - 2026
9.2.1. Mobile devices
9.2.2. Personal computers
9.2.3. Household devices
9.2.4. Home video entertainment devices
9.3. Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Country & Sub-region, 2016 - 2026
9.3.1. China
9.3.2. India
9.3.3. Japan
9.3.4. Rest of Asia Pacific
10. Middle East & Africa (MEA) Intelligent Assistant-Embedded Consumer Devices Market Analysis and Forecast
10.1. Impact Analysis of Drivers and Restraints
10.2. Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type, 2016 - 2026
10.2.1. Mobile devices
10.2.2. Personal computers
10.2.3. Household devices
10.2.4. Home video entertainment devices
10.3. Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Country & Sub-region, 2016 - 2026
10.3.1. GCC Countries
10.3.2. South Africa
10.3.3. Rest of Middle East & Africa
11. South America Intelligent Assistant-Embedded Consumer Devices Market Analysis and Forecast
11.1. Impact Analysis of Drivers and Restraints
11.2. Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type, 2016 - 2026
11.2.1. Mobile devices
11.2.2. Personal computers
11.2.3. Household devices
11.2.4. Home video entertainment devices
11.3. Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Country, 2016 - 2026
11.3.1. Brazil
11.3.2. Rest of South America
12. Competition Landscape
12.1. Market Share Analysis (%), by Company (2017)
13. Company Profiles
13.1. Microsoft corporation
13.1.1. Business Overview
13.1.2. Business segment
13.1.3. Financial
13.1.4. Strategy
13.2. ARM Holdings
13.2.1. Business Overview
13.2.2. Business segment
13.2.3. Financial
13.2.4. Strategy
13.3. Intel Corporation
13.3.1. Business Overview
13.3.2. Business segment
13.3.3. Financial
13.3.4. Strategy
13.4. Samsung Electronics
13.4.1. Business Overview
13.4.2. Business segment
13.4.3. Financial
13.4.4. Strategy
13.5. Google LLC
13.5.1. Business Overview
13.5.2. Business segment
13.5.3. Financial
13.5.4. Strategy
13.6. Apple Inc.
13.6.1. Business Overview
13.6.2. Business segment
13.6.3. Financial
13.6.4. Strategy
13.7. Lenovo Group Limited
13.7.1. Business Overview
13.7.2. Business segment
13.7.3. Financial
13.7.4. Strategy
13.8. LG Electronics.
13.8.1. Business Overview
13.8.2. Business segment
13.8.3. Financial
13.8.4. Strategy
13.9. HP Development Company L.P.
13.9.1. Business Overview
13.9.2. Business segment
13.9.3. Financial
13.9.4. Strategy
13.10. Dell Technologies
13.10.1. Business Overview
13.10.2. Business segment
13.10.3. Financial
13.10.4. Strategy
14. Key Takeaways
List of Tables
Table No 1: North America ICTSpending (US$Mn)
Table No 2: Europe ICT Spending (US$Mn)
Table No 3: Asia Pacific ICT Spending (US$Mn)
Table No 3: MEA ICT Spending (US$Mn)
Table No 4: South America ICT Spending (US$Mn)
Table No 5: Global Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Region, 2018 – 2026
Table No 5: North America Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type, 2018 – 2026
Table No 6: North America Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Country, 2018 – 2026
Table No 7: Europe Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type, 2018 – 2026
Table No 8: Europe Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Country, 2018 – 2026
Table No 9: Asia Pacific Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type, 2018 – 2026
Table No 10 Asia Pacific Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Country, 2018 – 2026
Table No 11 MEA Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type, 2018 – 2026
Table No 11 MEA Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Country, 2018 – 2026
Table No 12 South America Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type, 2018 – 2026
Table No 13 South America Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Country, 2018 – 2026
List of Figures
Figure No 1: Global Intelligent Assistant-Embedded Consumer Devices Market
Figure No 2: Executive Summary
Figure No 3: World GDP Indicator – For Top Economies
Figure No 4: Global ICT Spending (Million Units), 2012, 2018, 2026, 2027
Figure No 5: Global ICT Spending (Y-o-Y Growth %), 2012, 2018, 2026, 2027
Figure No 6: Global Intelligent Assistant-Embedded Consumer Devices Market Opportunity Assessment, by Device Type, 2018
Figure No 7: Global Intelligent Assistant-Embedded Consumer Devices Market Opportunity Assessment, by Region, 2018
Figure No 8: North America Intelligent Assistant-Embedded Consumer Devices Market Opportunity Assessment, by Device Type, 2018
Figure No 9: North America Intelligent Assistant-Embedded Consumer Devices Market Opportunity Assessment, by Country, 2018
Figure No 10: Europe Intelligent Assistant-Embedded Consumer Devices Market Opportunity Assessment, by Device Type, 2018
Figure No 11: Europe Intelligent Assistant-Embedded Consumer Devices Market Opportunity Assessment, by Country, 2018
Figure No 12: Asia Pacific Intelligent Assistant-Embedded Consumer Devices Market Opportunity Assessment, by Device Type, 2018
Figure No 13: Asia Pacific Intelligent Assistant-Embedded Consumer Devices Market Opportunity Assessment, by Country, 2018
Figure No 14: MEA Intelligent Assistant-Embedded Consumer Devices Market Opportunity Assessment, by Device Type, 2018
Figure No 15: MEA Intelligent Assistant-Embedded Consumer Devices Market Opportunity Assessment, by Country, 2018
Figure No 16: South America Intelligent Assistant-Embedded Consumer Devices Market Opportunity Assessment, by Device Type, 2018
Figure No 17: South America Intelligent Assistant-Embedded Consumer Devices Market Opportunity Assessment, by Country, 2018
Figure No 18: Global Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, 2016 – 2026
Figure No 19: Global Intelligent Assistant-Embedded Consumer Devices Market Y-o-Y Growth (Value %) Forecast, 2018 – 2026
Figure No 20: Global Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type - Mobile Devices, 2016 – 2026
Figure No 21: Global Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type - Personal Computers, 2016 – 2026
Figure No 22: Global Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) and Forecast, by Device Type -Household devices, 2018 and 2026
Figure No 23: Global Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) and Forecast, by Device Type - Home Video Entertainment Devices 2018 and 2026
Figure No 24: Global Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Device Type, 2018
Figure No 25: Global Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Device Type, 2026
Figure No 26: Global Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Region, 2018
Figure No 27: Global Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Region, 2026
Figure No 28: North America Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, 2016 – 2026
Figure No 29: North America Intelligent Assistant-Embedded Consumer Devices Market Y-o-Y Growth (Value %) Forecast, 2018 – 2026
Figure No 30: North America Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type - Mobile Devices, 2016 – 2026
Figure No 31: North America Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type - Personal Computers, 2016 – 2026
Figure No 32: North America Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) and Forecast, by Device Type -Household devices, 2016 – 2026
Figure No 33: North America Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) and Forecast, by Device Type - Home Video Entertainment Devices, 2016 – 2026
Figure No 34: North America Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Device Type, 2018
Figure No 35: North America Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Device Type, 2026
Figure No 36: North America Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Country, 2018
Figure No 37: North America Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Country, 2026
Figure No 38: Europe Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, 2016 – 2026
Figure No 39: Europe Intelligent Assistant-Embedded Consumer Devices Market Y-o-Y Growth (Value %) Forecast, 2018 – 2026
Figure No 40: Europe Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type - Mobile Devices, 2016 – 2026
Figure No 41: Europe Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type - Personal Computers, 2016 – 2026
Figure No 42: Europe Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) and Forecast, by Device Type -Household devices, 2016 – 2026
Figure No 43: Europe Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) and Forecast, by Device Type - Home Video Entertainment Devices, 2016 – 2026
Figure No 44: Europe Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Device Type, 2018
Figure No 45: Europe Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Device Type, 2026
Figure No 46: Europe Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Country, 2018
Figure No 47: Europe Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Country, 2026
Figure No 48: Asia Pacific Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, 2016 – 2026
Figure No 49: Asia Pacific Intelligent Assistant-Embedded Consumer Devices Market Y-o-Y Growth (Value %) Forecast, 2018 – 2026
Figure No 50: Asia Pacific Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type - Mobile Devices, 2016 – 2026
Figure No 51: Asia Pacific Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type - Personal Computers, 2016 – 2026
Figure No 52: Asia Pacific Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) and Forecast, by Device Type -Household devices, 2016 – 2026
Figure No 53: Asia Pacific Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) and Forecast, by Device Type - Home Video Entertainment Devices, 2016 – 2026
Figure No 54: Asia Pacific Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Device Type, 2018
Figure No 55: Asia Pacific Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Device Type, 2026
Figure No 56: Asia Pacific Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Region, 2018
Figure No 57: Asia Pacific Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Region, 2026
Figure No 58: MEA Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, 2016 – 2026
Figure No 59: MEA Intelligent Assistant-Embedded Consumer Devices Market Y-o-Y Growth (Value %) Forecast, 2018 – 2026
Figure No 60: MEA Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type - Mobile Devices, 2016 – 2026
Figure No 61: MEA Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type - Personal Computers, 2016 – 2026
Figure No 62: MEA Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) and Forecast, by Device Type -Household devices, 2016 – 2026
Figure No 63: MEA Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) and Forecast, by Device Type - Home Video Entertainment Devices, 2016 – 2026
Figure No 64: MEA Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Device Type, 2018
Figure No 65: MEA Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Device Type, 2026
Figure No 66: MEA Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Country, 2018
Figure No 67: MEA Intelligent Assistant-Embedded Consumer Devices Market Value Share (%), Country, 2026
Figure No 68: South America Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, 2016 – 2026
Figure No 69: South America Intelligent Assistant-Embedded Consumer Devices Market Y-o-Y Growth (Value %) Forecast, 2018 – 2026
Figure No 70: South America Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type - Mobile Devices, 2016 – 2026
Figure No 71: South America Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) Forecast, by Device Type - Personal Computers, 2016 – 2026
Figure No 72: South America Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) and Forecast, by Device Type -Household devices, 2016 – 2026
Figure No 73: South America Intelligent Assistant-Embedded Consumer Devices Market Volume (Million Units) and Forecast, by Device Type - Home Video Entertainment Devices, 2016 – 2026
Figure No 74: Global Intelligent Assistant-Embedded Consumer Devices Market Revenue Share Analysis (%), by Company (2017)
Figure No 75: Microsoft Corporation, Breakdown of Net Revenue, by Region
Figure No 76: Microsoft Corporation, Revenue (Million Units) & Y-o-Y Growth (%)
Figure No 77: ARM Holdings, Breakdown of Net Revenue, by Region
Figure No 78: ARM Holdings, Revenue (Million Units) & Y-o-Y Growth (%)
Figure No 79: Intel Corporation, Breakdown of Net Revenue, by Region
Figure No 80: Intel Corporation, Revenue (Million Units) & Y-o-Y Growth (%)
Figure No 81: Samsung Electronics, Breakdown of Net Revenue, by Region
Figure No 82: Samsung Electronics, Revenue (Million Units) & Y-o-Y Growth (%)
Figure No 83: Google LLC, Breakdown of Net Revenue, by Region
Figure No 84: Google LLC, Revenue (Million Units) & Y-o-Y Growth (%)
Figure No 85: Apple Inc., Breakdown of Net Revenue, by Region
Figure No 86: Apple Inc., Revenue (Million Units) & Y-o-Y Growth (%)
Figure No 87: Lenovo Group Limited, Breakdown of Net Revenue, by Region
Figure No 88: Lenovo Group Limited, Revenue (Million Units) & Y-o-Y Growth (%)
Figure No 89: LG Electronics, Breakdown of Net Revenue, by Region
Figure No 90: LG Electronics, Revenue (Million Units) & Y-o-Y Growth (%)
Figure No 91: HP Development Company L.P., Breakdown of Net Revenue, by Region
Figure No 92: HP Development Company L.P., Revenue (Million Units) & Y-o-Y Growth (%)
Figure No 93: Dell Technologies, Breakdown of Net Revenue, by Region
Figure No 94: Dell Technologies, Revenue (Million Units) & Y-o-Y Growth (%)