Golf equipment refers to the items that are required to play golf. These items consist of golf clubs, golf balls, golf shoes, and golf gloves, among others. Golfers across Europe possess various golf clubs that are functional for different shots. The clubs vary in types, and are available in materials, including woods, irons, hybrids, wedges, and putters. Wooden clubs are popular among golfers, as they are utilized for long shots. Moreover, there is a high demand for lightweight, comfortable, and fashionable shoes for wet, rough, and soft ground. The increase in the usage of golf equipment and apparel can be attributed to the rising awareness for physical fitness and physical workout experienced by playing golf. This is projected to drive the golf equipment and apparel market in Europe during the forecast period.
The International Golf Federation organizes various programs and events across Europe to attract millions of people of all ages to the game. With the addition of golf in the Olympic Games, there is a sudden rise in the number of golfers across the world. Moreover, the number of young golfers has considerably improved in the past few years leading to the purchase of various golf kits. Furthermore, the increasing demand is also due to the rising income of the middle-class population and the number of female golfers in Europe over the past few years. This is most likely to expand the reach and increase the demand for the golf equipment and apparel market in Europe.
The outbreak of the COVID-19 pandemic has resulted in the slowdown of several industries, including sports equipment and apparel. The pandemic continues to modify the growth of various industries; however, the immediate impact of the outbreak is varied. While a few businesses will register a drop in the demand, numerous others will continue to remain unharmed and experience show promising growth opportunities. COVID-19 will have a low impact on the golf apparel, footwear, and accessories segment. The Europe golf equipment and apparel market growth in 2020 is likely to increase compared to the market growth in 2019.
Uncertainty and fear in golf course operators in April due to the coronavirus pandemic have been tempered and replaced with optimism. Even though manufacturers have witnessed a steady demand for production, the production experienced a slowdown due to insufficient raw materials and low worker capacity amid the lockdowns. As the pandemic is nearing its end in most European nations, the Europe golf equipment and apparel market is expected to witness growth, owing to its growing popularity across the world.
The growing trends in golf tourism due to the substantial set-up of golf courses across the globe and the rising number of golf courses are some primary factors driving the golf equipment and apparel market. Moreover, the increasing number of trained and amateur women golfers is aiding in rapid growth of the market. Moreover, accelerated urbanization, rise in industrialization in developing nations, and growth of the middle-class population hasten the Europe golf equipment and apparel market growth during the forecast period.
Rise in the prevalence of sports among young and old populations, development of golf courses, and increase in government investments toward infrastructures for sports are anticipated to influence the Europe golf equipment and apparel market.
Overall, the Europe golf equipment and apparel market to reach the valuation of US$ 7.9 Bn by 2031, expanding at a CAGR of 2.9% during the forecast period.
Analysts’ Viewpoint
Growing working population, lifestyle modifications, and shift in consumer preference are most likely to contribute to the increasing demand for golf equipment and apparel. Furthermore, owing to the number of golf players in Germany, the country is expected to witness expansion of the Europe golf equipment and apparel market. New product launches are also anticipated to provide lucrative opportunities to the golf equipment and apparel market players in Europe.
Golf Equipment and Apparel Market – Segmentation
TMR’s study on the Europe golf equipment and apparel market includes information categorized into five sections - equipment type, price category, consumer group, distribution channel, and country. Changing industry trends and other crucial market dynamics associated with these sections of the golf equipment and apparel market are discussed in detail.
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1. Preface
1.1. Market Definition and Scope
1.2. Market Segmentation
1.3. Key Research Objectives
1.4. Research Highlights
2. Assumptions
3. Research Methodology
4. Executive Summary
5. Market Overview
5.1. Introduction
5.2. Market Dynamics
5.2.1. Drivers
5.2.2. Restraints
5.2.3. Opportunities
5.3. Key Trends Analysis
5.3.1. Demand Side
5.3.2. Supply Side
5.4. Key Market Indicators
5.4.1. Sports Equipment Industry Overview (Considering impact of COVID-19)
5.5. Overview on Major European Golf Tournaments
5.5.1. PGA European Tour
5.5.2. Golf Tour Germany
5.5.3. Jamega Pro Golf Tour
5.6. Porter’s Five Forces Analysis
5.7. Value Chain Analysis
5.8. Industry SWOT Analysis
5.9. Europe Golf Equipment & Apparel Market Analysis and Forecast, 2017 - 2031
5.9.1. Market Value Projections (US$ Mn)
5.9.2. Market Volume Projections (Thousand Units)
6. Europe Golf Equipment & Apparel Market Analysis and Forecast, By Equipment Type
6.1. Europe Golf Equipment & Apparel Market Size (US$ Mn & Thousand Units) Forecast, By Equipment Type, 2017 - 2031
6.1.1. Equipment
6.1.1.1. Golf Clubs
6.1.1.1.1. Woods
6.1.1.1.2. Irons
6.1.1.1.3. Putters
6.1.1.1.4. Wedges
6.1.1.1.5. Others (Hybrids etc.)
6.1.1.2. Golf Balls
6.1.1.3. Others (Ball Markers, Tees etc.)
6.1.1.4. Gear and Accessories
6.1.1.4.1. Golf Shoes
6.1.1.4.2. Gloves
6.1.1.4.3. Golf Bags
6.1.1.4.3.1. Cart Bags
6.1.1.4.3.2. Stand Bags
6.1.1.4.3.3. Staff Bags
6.1.1.4.3.4. Carry Bags
6.1.1.4.3.5. Others (Travel Bags etc.)
6.1.1.4.4. Others (Club Head covers, Headwear etc.)
6.1.2. Apparel
6.1.2.1. Top wear
6.1.2.1.1. Polo Shirts
6.1.2.1.2. Tops
6.1.2.1.3. Jackets
6.1.2.1.4. Sweaters & Hoodies
6.1.2.1.5. Others
6.1.2.2. Bottom wear
6.1.2.2.1. Trousers
6.1.2.2.2. Shorts
6.1.2.2.3. Skirts
6.1.2.2.4. Ankle Pants
6.1.2.2.5. Others
6.1.2.3. Other Accessories (Hats & Visors, Belts & Socks etc.)
6.2. Incremental Opportunity, By Equipment Type
7. Europe Golf Equipment & Apparel Market Analysis and Forecast, By Price Category
7.1. Europe Golf Equipment & Apparel Market Size (US$ Mn & Thousand Units) Forecast, By Price Category, 2017 - 2031
7.1.1. Low
7.1.2. Medium
7.1.3. High/Premium
7.2. Incremental Opportunity, By Price Category
8. Europe Golf Equipment & Apparel Market Analysis and Forecast, By Consumer Group
8.1. Europe Golf Equipment & Apparel Market Size (US$ Mn & Thousand Units) Forecast, By Consumer Group, 2017 - 2031
8.1.1. Men
8.1.2. Women
8.1.3. Children
8.2. Incremental Opportunity, By Consumer Group
9. Europe Golf Equipment & Apparel Market Analysis and Forecast, By Distribution Channel
9.1. Europe Golf Equipment & Apparel Market Size (US$ Mn & Thousand Units) Forecast, By Distribution Channel, 2017 - 2031
9.1.1. Online
9.1.1.1. E-commerce Websites
9.1.1.2. Company Websites
9.1.2. Offline
9.1.2.1. Specialty Stores
9.1.2.2. Others
9.2. Incremental Opportunity, By Distribution Channel
10. Europe Golf Equipment & Apparel Market Analysis and Forecast, By Country
10.1. Europe Golf Equipment & Apparel Market Size (US$ Mn & Thousand Units) Forecast, By Country, 2017 - 2031
10.1.1. Germany
10.1.2. U.K.
10.1.3. France
10.1.4. Sweden
10.1.5. Italy
10.1.6. Rest of Europe
10.2. Incremental Opportunity, By Country
11. Germany Golf Equipment & Apparel Market Analysis and Forecast
11.1. Country Snapshot
11.1.1. By Equipment Type
11.1.2. By Price Category
11.1.3. By Consumer Group
11.1.4. By Distribution Channel
11.2. Covid-19 Impact Analysis
11.2.1. Cost Impact due to COVID-19
11.2.2. Change in Customer Attitude
11.2.3. Government Stimulus Measures for the Industry
11.3. Key Trends Analysis
11.3.1. Supply side
11.3.2. Demand Side
11.4. Price Trend Analysis
11.4.1. Weighted Average Selling Price (US$)
11.4.2. Price Change due to COVID-19
11.5. Brand Analysis
11.5.1. By Pricing
11.5.2. By Reliability
11.6. Demographic Overview
11.7. Customer Analysis
11.7.1. Factors influencing the purchase decision
11.7.2. Mode of Purchase (Online/Offline)
11.7.3. Average Spend
11.8. Golf Equipment & Apparel Market Size (US$ Mn & Thousand Units), by Equipment Type, 2017 - 2031
11.8.1. Equipment
11.8.1.1. Golf Clubs
11.8.1.1.1. Woods
11.8.1.1.2. Irons
11.8.1.1.3. Putters
11.8.1.1.4. Wedges
11.8.1.1.5. Others (Hybrids etc.)
11.8.1.2. Golf Balls
11.8.1.3. Others (Ball Markers, Tees etc.)
11.8.1.4. Gear and Accessories
11.8.1.4.1. Golf Shoes
11.8.1.4.2. Gloves
11.8.1.4.3. Golf Bags
11.8.1.4.3.1. Cart Bags
11.8.1.4.3.2. Stand Bags
11.8.1.4.3.3. Staff Bags
11.8.1.4.3.4. Carry Bags
11.8.1.4.3.5. Others (Travel Bags etc.)
11.8.1.4.4. Others (Club Head covers, Headwear etc.)
11.8.2. Apparel
11.8.2.1. Top wear
11.8.2.1.1. Polo Shirts
11.8.2.1.2. Tops
11.8.2.1.3. Jackets
11.8.2.1.4. Sweaters & Hoodies
11.8.2.1.5. Others
11.8.2.2. Bottom wear
11.8.2.2.1. Trousers
11.8.2.2.2. Shorts
11.8.2.2.3. Skirts
11.8.2.2.4. Ankle Pants
11.8.2.2.5. Others
11.8.2.3. Other Accessories (Hats & Visors, Belts & Socks etc.)
11.9. Golf Equipment & Apparel Market Size (US$ Mn & Thousand Units), By Price Category, 2017 - 2031
11.9.1. Low
11.9.2. Medium
11.9.3. High/Premium
11.10. Golf Equipment & Apparel Market Size (US$ Mn & Thousand Units), By Consumer Group, 2017 - 2031
11.10.1. Men
11.10.2. Women
11.10.3. Children
11.11. Golf Equipment & Apparel Market Size (US$ Mn & Thousand Units), by Distribution Channel, 2017 - 2031
11.11.1. Online
11.11.1.1. E-Commerce Websites
11.11.1.2. Company Websites
11.11.2. Offline
11.11.2.1. Specialty Stores
11.11.2.2. Others
11.12. Incremental Opportunity Analysis
12. Competition Landscape
12.1. Market Player – Competition Dashboard
12.2. Market Revenue Share Analysis (%), (2020)
12.3. Company Profiles (Details – Company Overview, Sales Area/Geographical Presence, Revenue (*Subject to Data Availability), Strategy & Business Overview)
12.3.1. Acushnet Holding Corp.
12.3.1.1. Company Overview
12.3.1.2. Sales Area/Geographical Presence
12.3.1.3. Revenue (*Subject to Data Availability)
12.3.1.4. Strategy & Business Overview
12.3.2. Callaway Golf Company
12.3.2.1. Company Overview
12.3.2.2. Sales Area/Geographical Presence
12.3.2.3. Revenue (*Subject to Data Availability)
12.3.2.4. Strategy & Business Overview
12.3.3. Designer Golf Ltd
12.3.3.1. Company Overview
12.3.3.2. Sales Area/Geographical Presence
12.3.3.3. Revenue (*Subject to Data Availability)
12.3.3.4. Strategy & Business Overview
12.3.4. Dixon Golf, Inc.
12.3.4.1. Company Overview
12.3.4.2. Sales Area/Geographical Presence
12.3.4.3. Revenue (*Subject to Data Availability)
12.3.4.4. Strategy & Business Overview
12.3.5. Forgan St Andrews
12.3.5.1. Company Overview
12.3.5.2. Sales Area/Geographical Presence
12.3.5.3. Revenue (*Subject to Data Availability)
12.3.5.4. Strategy & Business Overview
12.3.6. Golf Tech Maschinenvertriebs GmbH
12.3.6.1. Company Overview
12.3.6.2. Sales Area/Geographical Presence
12.3.6.3. Revenue (*Subject to Data Availability)
12.3.6.4. Strategy & Business Overview
12.3.7. Masters Golf
12.3.7.1. Company Overview
12.3.7.2. Sales Area/Geographical Presence
12.3.7.3. Revenue (*Subject to Data Availability)
12.3.7.4. Strategy & Business Overview
12.3.8. MIZUNO GOLF
12.3.8.1. Company Overview
12.3.8.2. Sales Area/Geographical Presence
12.3.8.3. Revenue (*Subject to Data Availability)
12.3.8.4. Strategy & Business Overview
12.3.9. Roger Cleveland Golf Company, Inc.
12.3.9.1. Company Overview
12.3.9.2. Sales Area/Geographical Presence
12.3.9.3. Revenue (*Subject to Data Availability)
12.3.9.4. Strategy & Business Overview
12.3.10. Taylormade Golf, Ltd.
12.3.10.1. Company Overview
12.3.10.2. Sales Area/Geographical Presence
12.3.10.3. Revenue (*Subject to Data Availability)
12.3.10.4. Strategy & Business Overview
13. Key Takeaways
13.1. Identification of Potential Market Spaces
13.1.1. Equipment Type
13.1.2. Preferred Consumer Group
13.1.3. Geography
13.2. Understanding the Buying Process of the Customers
13.2.1. Preferred mode of buying golf equipment
13.2.2. Preferred Pricing
13.2.3. Target Audience
13.3. Prevailing Market Risks
13.4. Preferred Sales & Marketing Strategy
List of Tables
Table 1: Europe Golf Equipment and Apparel Market Volume Size and Forecast, By Equipment Type, Thousand Units, 2017 - 2031
Table 2: Europe Golf Equipment and Apparel Market Value Size and Forecast, By Equipment Type, US$ Mn, 2017 - 2031
Table 3: Europe Golf Equipment and Apparel Market Volume Size and Forecast, By Price Category, Thousand Units, 2017 - 2031
Table 4: Europe Golf Equipment and Apparel Market Value Size and Forecast, By Price Category, US$ Mn, 2017 - 2031
Table 5: Europe Golf Equipment and Apparel Market Volume Size and Forecast, By Consumer Group, Thousand Units, 2017 - 2031
Table 6: Europe Golf Equipment and Apparel Market Value Size and Forecast, By Consumer Group, US$ Mn, 2017 - 2031
Table 7: Europe Golf Equipment and Apparel Market Volume Size and Forecast, By Distribution Channel, Thousand Units, 2017 - 2031
Table 8: Europe Golf Equipment and Apparel Market Value Size and Forecast, By Distribution Channel, US$ Mn, 2017 - 2031
Table 9: Europe Golf Equipment and Apparel Market Volume Size and Forecast, By Country, Thousand Units, 2017 - 2031
Table 10: Europe Golf Equipment and Apparel Market Value Size and Forecast, By Country, US$ Mn, 2017 - 2031
Table 11: Germany Golf Equipment and Apparel Market Volume Size and Forecast, By Equipment Type, Thousand Units, 2017 - 2031
Table 12: Germany Golf Equipment and Apparel Market Value Size and Forecast, By Equipment Type, US$ Mn, 2017 - 2031
Table 13: Germany Golf Equipment and Apparel Market Volume Size and Forecast, By Price Category, Thousand Units, 2017 - 2031
Table 14: Germany Golf Equipment and Apparel Market Value Size and Forecast, By Price Category, US$ Mn, 2017 - 2031
Table 15: Germany Golf Equipment and Apparel Market Volume Size and Forecast, By Consumer Group, Thousand Units, 2017 - 2031
Table 16: Germany Golf Equipment and Apparel Market Value Size and Forecast, By Consumer Group, US$ Mn, 2017 - 2031
Table 17: Germany Golf Equipment and Apparel Market Volume Size and Forecast, By Distribution Channel, Thousand Units, 2017 - 2031
Table 18: Germany Golf Equipment and Apparel Market Value Size and Forecast, By Distribution Channel, US$ Mn, 2017 - 2031
List of Figures
Figure 1: Europe Golf Equipment and Apparel Market Volume Size and Forecast, By Equipment Type, Units, 2017 - 2031
Figure 2: Europe Golf Equipment and Apparel Market Value Size and Forecast, By Equipment Type, US$ Mn, 2017 - 2031
Figure 3: Europe Golf Equipment and Apparel Market Incremental Opportunity, By Equipment Type, US$ Mn, 2021 - 2031
Figure 4: Europe Golf Equipment and Apparel Market Volume Size and Forecast, By Price Category, Units, 2017 - 2031
Figure 5: Europe Golf Equipment and Apparel Market Value Size and Forecast, By Price Category, US$ Mn, 2017 - 2031
Figure 6: Europe Golf Equipment and Apparel Market Incremental Opportunity, By Price Category, US$ Mn, 2021 - 2031
Figure 7: Europe Golf Equipment and Apparel Market Volume Size and Forecast, By Consumer Group, Units, 2017 - 2031
Figure 8: Europe Golf Equipment and Apparel Market Value Size and Forecast, By Consumer Group, US$ Mn, 2017 - 2031
Figure 9: Europe Golf Equipment and Apparel Market Incremental Opportunity, By Consumer Group, US$ Mn, 2021 - 2031
Figure 10: Europe Golf Equipment and Apparel Market Volume Size and Forecast, By Distribution Channel, Units, 2017 - 2031
Figure 11: Europe Golf Equipment and Apparel Market Value Size and Forecast, By Distribution Channel, US$ Mn, 2017 - 2031
Figure 12: Europe Golf Equipment and Apparel Market Incremental Opportunity, By Distribution Channel, US$ Mn, 2021 - 2031
Figure 13: Europe Golf Equipment and Apparel Market Volume Size and Forecast, By Country, Units, 2017 - 2031
Figure 14: Europe Golf Equipment and Apparel Market Value Size and Forecast, By Country, US$ Mn, 2017 - 2031
Figure 15: Europe Golf Equipment and Apparel Market Incremental Opportunity, By Country, US$ Mn, 2021 - 2031
Figure 16: Germany Golf Equipment and Apparel Market Volume Size and Forecast, By Equipment Type, Units, 2017 - 2031
Figure 17: Germany Golf Equipment and Apparel Market Value Size and Forecast, By Equipment Type, US$ Mn, 2017 - 2031
Figure 18: Germany Golf Equipment and Apparel Market Incremental Opportunity, By Equipment Type, US$ Mn, 2021 - 2031
Figure 19: Germany Golf Equipment and Apparel Market Volume Size and Forecast, By Price Category, Units, 2017 - 2031
Figure 20: Germany Golf Equipment and Apparel Market Value Size and Forecast, By Price Category, US$ Mn, 2017 - 2031
Figure 21: Germany Golf Equipment and Apparel Market Incremental Opportunity, By Price Category, US$ Mn, 2021 - 2031
Figure 22: Germany Golf Equipment and Apparel Market Volume Size and Forecast, By Consumer Group, Units, 2017 - 2031
Figure 23: Germany Golf Equipment and Apparel Market Value Size and Forecast, By Consumer Group, US$ Mn, 2017 - 2031
Figure 24: Germany Golf Equipment and Apparel Market Incremental Opportunity, By Consumer Group, US$ Mn, 2021 - 2031
Figure 25: Germany Golf Equipment and Apparel Market Volume Size and Forecast, By Distribution Channel, Units, 2017 - 2031
Figure 26: Germany Golf Equipment and Apparel Market Value Size and Forecast, By Distribution Channel, US$ Mn, 2017 - 2031
Figure 27: Germany Golf Equipment and Apparel Market Incremental Opportunity, By Distribution Channel, US$ Mn, 2021 - 2031
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Europe Golf Equipment and Apparel Market Outlook 2031
