Candle Market

Candle Market (Type: Tea Lights, Pillar Candle, Birthday Candle, Wax Filled Container Candles, and Others) - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2022-2031

Candle Market Outlook 2031

  • The global candle market was valued over US$ 9.2 Bn in 2021
  • It is estimated to grow at a CAGR of 6.5% from 2022 to 2031
  • The global candle market is expected to surpass value of US$ 16.9 Bn by the end of 2031

Analysts’ Viewpoint on Global Candle Market Scenario

Companies in the global candle market are focusing on product innovations such as e-candles, scented candles, and floating candles to keep their businesses growing post the COVID-19 pandemic. The increasing demand for eco-friendly products is anticipated to have a high impact on the market growth, as the adoption rate of eco-friendly products is growing rapidly. Thus, the demand for organic candles made of natural wax is on the rise, due to preference for candles that do not result in carbon blackening. Moreover, the market is estimated to witness growth, owing to the increasing consumption of pillar candles and scented candles in residential and commercial sectors. The market for LED candles is anticipated to grow as a result of technological and design advancements in decorative candles due to their evident advantages over conventional candles. The global candle market is also projected to observe an increase in product diversity as several international companies with R&D capabilities and Internet platform resources enter the market.

Candle Market Analysis And Forecast

Overview of Global Candle Market

A candle is an ignitable wick; it is usually a cotton thread embedded in wax or another flammable solid substance that provides light and fragrance in some cases. A candle can also provide heat or a method of keeping time in some regions. The main purpose of candles is to produce an ambience with its light, heat, and aroma. According to the latest report published by Transparency Market Research, the global candle market is projected to grow, as candles are widely used for their aesthetic value and scent, particularly to set a soft, warm, or romantic ambiance, for emergency lighting during electrical power failures, and for religious or ritual purposes.

In addition, rising awareness among millennial about the effects of burning candles on the environment is encouraging them to strive toward reducing the carbon footprint. Majority of consumers are likely to be millennial during the forecast years. Synthetic candles with tainted oil, lead wicks, and artificial fragrances contaminate indoor air, which, in turn, causes respiratory and other health problems. Social and environmental sustainability are progressively becoming important consumer preferences in the candle product category. The Internet has greatly increased global consumer awareness about production processes and working conditions, as well as their willingness to express their demand for greater transparency.

Varied Use of Candles Driving Global Market

Home decoration activities are anticipated to grow during the forecast period, owing to rising disposable income, thus driving the demand for candles globally. During the forecast period, the market for candles is anticipated to grow due to the rising popularity of scented candles and candles in containers filled with wax. Candles are used to create a comfortable atmosphere in a space. Consumers are now increasingly buying candles as focal points for their home décor and stress relief similar to that provided by aromatherapy.

According to NCA (National Candle Association-USA), candle users report using candles most frequently in the living area, followed by the kitchen and the bedroom. Recent years have seen a huge spike in sales of scented candles. The COVID-19 pandemic and the ensuing lockdowns led to a huge increase in sales of scented candles, diffusers, and room sprays.

As per candle market statistics, candles are widely used for home decoration, especially during festival seasons. Their demand at churches, temples, and other religious settings is on the rise, as they help to create a calm environment. Many people use scented candles, as it helps to develop a positive mental state in their surroundings, to relieve stress, and to bring health advantages. Scented candles come in a variety of smells, including basil, jasmine, lavender, lemon, orange, and vanilla. The worldwide candle market is, thus, anticipated to grow due to their frequent use in religious settings and during festive occasions.

Additionally, the use of candles has witnessed a rise in commercial spaces such as spas, massage parlors, and healthcare facilities for heat treatments and to create a soothing ambience. Furthermore, surge in usage of candles by therapists to create a peaceful ambiance in therapy rooms, and lighting candles during prayers and meditation are some of the key factors driving the candle market.

Similarly, restaurants utilize candles to create an intimate atmosphere. Fine dining establishments are increasingly adopting the product to give their patrons an aromatic and fragrant ambiance. Other establishments including independent brands, fashion houses, and cosmetic merchants are focusing on candles and candle products in order to attract new clients and maintain client loyalty & interest.

Companies Leverage E-commerce Websites to Promote Growth of Global Candle Market

E-commerce sales have increased over the past several years, as many small candle manufacturers started selling their goods online. Online retailers provide access to customers to products made by small time players who have not been able to break into brick-and-mortar stores. Thus, the growing e-commerce industry is a significant factor driving the global candle market.

The divide between online and in-stores widened significantly in 2021 as a result of the pandemic. With brick-and-mortar stores shut to curb the spread of the virus, consumers opted for online purchases. Global e-commerce sales are expected to total US$ 5.5 Trn worldwide in 2022. This number is projected to continue growing over the next few years, proving that e-commerce is becoming an increasingly lucrative option for businesses. Moreover, of the total global retail sales in 2022, 20.3% is likely to come from online purchases, which indicates that more than US$ 0.22 of every US$ 1 spent on retail goods this year will be carried out over the Internet.

As per candle industry trends 2022, the market is likely to witness a rise in popularity of personalized candles, wooden wicks, unusual fragrances, and unique vessels. Personalized candles are popular gifts for weddings and graduations. With companies now offering customizable candles, the ability to tailor-make a fragrance is appealing to many. Both men and women consider candles to be an always-acceptable and highly appreciated gift for a wide variety of occasions. Floating candles, scented candles, and tea light candles are some popular gifting products, which hold maximum share of the luxury candle segment.

Companies are also partnering with online shops and launching their own e-portals in order to reach a larger audience. The growing online e-commerce sector is projected to continue to influence demand for candles. As a result, Internet retailing is expected to promote the growth of the global candle market during the forecast period.

Rise in Demand for Pillar Candles for Home Décor and Special Occasions

Pillar candles are anticipated to account for the largest share of the global candle market due to their widespread use for table decoration and during power outages as per candle market statistics. They take longer to burn, around 50 to 75 hours, and are generally accessible in a variety of sizes and forms. As pillar candles stand alone, they have to be made from a rigid wax. The most commonly used and best candle wax for pillar candles is paraffin wax. They are often used to decorate weddings and special occasions as well as for home décor, as they bring a beautiful glow and an elegant look to any area. They are also available in scented and unscented versions to cater to individual tastes.

Furthermore, the growing DIY and craft industry is boosting the usage of pillar candles. In addition to being purchased in stores, pillar candles are also easy to make at home. Candle wax and wicks are available at many craft stores. Crafters can make their own pillar candle molds, purchase molds, or use various objects as molds to create unusual shapes and textures. Molds can also be lined with artifacts such as dried flowers and leaves to add visual interest to the candle. The sale of pillar candles is, thus, expected to rise during the forecast period.

Regional Outlook of Global Candle Market

North America held largest share of the global candle market share due to the presence of numerous manufacturers. The National Candle Association (NCA) is the key trade association representing U.S. candle manufacturers and their suppliers. National Candle Association member companies account for approximately 80% of all candles made in the United States. The U.S. accounts for dominant share of the overall candle market in North America.

Europe and Asia Pacific are also large markets for candles. Key factors driving the market in these regions are rising adoption of luxury lifestyles and demand for aesthetic candles, increasing penetration of dine-out places, and gifting candles during festivals and special occasions.

Analysis of Key Players in Global Candle Market

Prominent manufacturers are spending significant sums of capital on comprehensive research and development, primarily to develop environment-friendly products. Diversification of product portfolios and mergers & acquisitions are the key strategies adopted by market players. Better Homes and Garden, Yankee, Colonial Candles, Bridgewater Candles, NEST, Slatkin and Co., Thymes, Village Candles, Bath & Bodyworks, Baltic Candles Ltd, and KORONA Candles S.A., etc. are the prominent entities operating in this market.

Each of these players has been profiled in the candle market report based on parameters such as company overview, financial overview, business strategies, product portfolio, business segments, and recent developments.

Key Developments in Global Candle Market

  • In March, 2021, Supplies for Candles LTD, based in Yorkshire, invested US$ 30.3 Mn for the acquisition of Glassprint Ltd. Glassprint Ltd was founded in 2002 and specializes in printing on glass products such as candle glasses and perfume bottles.
  • In February, 2021, Yankee Candle, the world’s largest home fragrance company announced the launch of its new Signature Collection. With reimagined tumbler candles and hand-illustrated labels depicting the fragrance notes within each scent, the new collection breathes new life into Yankee Candle’s design.
  • In December 2019, Newell Brands Home Fragrance Division significantly expanded its research and development (R&D) capabilities in a 20,300 Sq. ft. R&D lab in South Deerfield, Massachusetts

Global Candle Market Snapshot

Attribute

Detail

Market Size Value in 2021

US$ 9.2 Bn

Market Forecast Value in 2031

US$ 16.9 Bn

Growth Rate

(CAGR)

6.5%

Forecast Period

2022–2031

Historical Data Available for

2017–2020

Quantitative Units

US$ Bn for Value and Thousand Units for Volume

Market Analysis

It includes cross segment analysis at global as well as regional level. Furthermore, qualitative analysis includes drivers, restraints, opportunities, key trends, Porter’s Five Forces analysis, value chain analysis, and key trend analysis.

Competition Landscape

  • Market share analysis by company (2021)
  • Company profiles section includes overview, product portfolio, sales footprint, key subsidiaries or distributors, strategy & recent developments, and key financials

Format

Electronic (PDF) + Excel

Market Segmentation

  • Type
    • Tea Lights
    • Pillar Candle
    • Birthday Candle
    • Wax Filled Container Candles
    • Others (Votive, Cartridge Candle, etc.)
  • Material
    • Beeswax
    • Stearin
    • Paraffin Wax
    • Rapeseed Wax
    • Others (Palm Wax, Soy Wax, etc.)
  • Application
    • Residential
    • Commercial
  • Price
    • Low
    • Medium
    • High
  • Distribution Channel
    • Online
      • E-commerce Websites
      • Company-owned Websites
    • Offline
      • Supermarket/Hypermarket
      • Specialty Stores
      • Retail Stores

Regions Covered

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • South America

Countries Covered

  • U.S.
  • Canada
  • Germany
  • U.K.
  • France
  • Japan
  • China
  • India
  • GCC Countries
  • South Africa
  • Brazil

Companies Profiled

  • Baltic Candles Ltd
  • Bath & Body Works
  • Better Homes and Garden
  • Bridgewater Candles
  • Colonial Candles
  • KORONA Candles S.A.
  • NEST
  • Slatkin and Co.
  • Thymes
  • Village Candles
  • Yankee

Customization Scope

Available upon request

Pricing

Available upon request

Frequently Asked Questions

How big was the candle market in 2021?

The candle market stood over US$ 9.2 Bn in 2021

How much is the CAGR of the global candle market?

The candle market is estimated to grow at a CAGR of 6.5% during 2022-2031

What are the drivers of the global candle market?

Rise in consumption from residential and commercial sectors and growth of the e-commerce industry

How is the pillar candle segment performing in the global candle market?

The pillar candle segment accounted for maximum share of the market in 2021

How promising is the North America region in the global candle market?

The North America region is likely to be one of the lucrative markets in the near future

Who are the prominent players in the global candle market?

Better Homes and Garden, Yankee, Colonial Candles, Bridgewater Candles, NEST, Slatkin and Co., Thymes, Village Candles, Bath & Body Works, Baltic Candles Ltd, and KORONA Candles S.A.

    1. Preface

        1.1. Market Definitions and Scope

        1.2. Market Segmentation

        1.3. Key Research Objectives

        1.4. Research Highlights

    2. Assumptions 

    3. Research Methodology

    4. Executive Summary

    5. Market Overview

        5.1. Introduction

        5.2. Market Dynamics

            5.2.1. Drivers

            5.2.2. Restraints

            5.2.3. Opportunities

        5.3. Key Trends Analysis

            5.3.1. Supply Side

            5.3.2. Demand Side

        5.4. Key Market Indicators

            5.4.1. Overall Home Decoration Industry Overview

        5.5. Porter’s Five Forces Analysis

        5.6. Value Chain Analysis

        5.7. Industry SWOT Analysis

        5.8. Raw Material Analysis

        5.9. Global Candle Market Analysis and Forecast, 2017 - 2031

            5.9.1. Market Value Projections (US$ Mn)

            5.9.2. Market Volume Projections (Thousand Units)

    6. Global Candle Market Analysis and Forecast, by Type

        6.1. Candle Market (US$ Mn and Thousand Units), by Type, 2017 – 2031

            6.1.1. Tea Lights

            6.1.2. Pillar Candle

            6.1.3. Birthday Candle

            6.1.4. Wax Filled Container Candles

            6.1.5. Others (Votive, Cartridge Candle, etc.)

        6.2. Incremental Opportunity, by Type

    7. Global Candle Market Analysis and Forecast, by Material

        7.1. Candle Market (US$ Mn and Thousand Units), by Material, 2017 - 2031

            7.1.1. Beeswax

            7.1.2. Stearin

            7.1.3. Paraffin Wax

            7.1.4. Rapeseed Wax

            7.1.5. Others (Palm Wax, Soy Wax, etc.)

        7.2. Incremental Opportunity, by Material

    8. Global Candle Market Analysis and Forecast, by Application

        8.1. Candle Market (US$ Mn and Thousand Units), by Application, 2017 - 2031

            8.1.1. Residential

            8.1.2. Commercial

        8.2. Incremental Opportunity, by Application

    9. Global Candle Market Analysis and Forecast, by Price

        9.1. Candle Market (US$ Mn and Thousand Units), by Price, 2017 - 2031

            9.1.1. Low

            9.1.2. Medium

            9.1.3. High

        9.2. Incremental Opportunity, by Price

    10. Global Candle Market Analysis and Forecast, by Distribution Channel

        10.1. Candle Market (US$ Mn and Thousand Units), by Distribution Channel, 2017 - 2031

            10.1.1. Online

                10.1.1.1. Company owned websites

                10.1.1.2. E-commerce websites

            10.1.2. Offline

                10.1.2.1. Supermarket/Hypermarket

                10.1.2.2. Specialty Stores

                10.1.2.3. Retail Stores

        10.2. Incremental Opportunity, by Distribution Channel

    11. Global Candle Market Analysis and Forecast, by Region

        11.1. Candle Market (US$ Mn and Thousand Units), by Region, 2017 - 2031

            11.1.1. North America

            11.1.2. Europe

            11.1.3. Asia Pacific

            11.1.4. Middle East and Africa

            11.1.5. South America

        11.2. Incremental Opportunity, by Region

    12. North America Candle Market Analysis and Forecast

        12.1. Regional Snapshot

        12.2. Key Trend Analysis

        12.3. Covid-19 Impact Analysis

        12.4. Price Trend Analysis

            12.4.1. Weighted Average Selling Price (US$)

        12.5. Brand Analysis

        12.6. Consumer Buying Behavior Analysis

        12.7. Candle Market (US$ Mn and Thousand Units), by Type, 2017 - 2031

            12.7.1. Tea Lights

            12.7.2. Pillar Candle

            12.7.3. Birthday Candle

            12.7.4. Wax Filled Container Candles

            12.7.5. Others (Votive, Cartridge Candle, etc.)

        12.8. Candle Market (US$ Mn and Thousand Units), by Material, 2017 - 2031

            12.8.1. Beeswax

            12.8.2. Stearin

            12.8.3. Paraffin Wax

            12.8.4. Rapeseed Wax

            12.8.5. Others (Palm Wax, Soy Wax, etc.)

        12.9. Candle Market (US$ Mn and Thousand Units), by Application, 2017 - 2031

            12.9.1. Residential

            12.9.2. Commercial

        12.10. Candle Market (US$ Mn and Thousand Units), by Price, 2017 - 2031

            12.10.1. Low

            12.10.2. Medium

            12.10.3. High

        12.11. Candle Market (US$ Mn and Thousand Units) Forecast, By Distribution Channel, 2017 - 2031

            12.11.1. Online

                12.11.1.1. Company owned websites

                12.11.1.2. E-commerce websites

            12.11.2. Offline

                12.11.2.1. Supermarket/Hypermarket

                12.11.2.2. Specialty Stores

                12.11.2.3. Retail Stores

        12.12. Candle Market (US$ Mn and Thousand Units) Forecast, By Country & Sub-region, 2017 - 2031

            12.12.1. U.S.

            12.12.2. Canada

            12.12.3. Rest of North America

        12.13. Incremental Opportunity Analysis

    13. Europe Candle Market Analysis and Forecast

        13.1. Regional Snapshot

        13.2. Key Trend Analysis

        13.3. Covid-19 Impact Analysis

        13.4. Price Trend Analysis

            13.4.1. Weighted Average Selling Price (US$)

        13.5. Brand Analysis

        13.6. Consumer Buying Behavior Analysis

        13.7. Candle Market (US$ Mn and Thousand Units), by Type, 2017 - 2031

            13.7.1. Tea Lights

            13.7.2. Pillar Candle

            13.7.3. Birthday Candle

            13.7.4. Wax Filled Container Candles

            13.7.5. Others (Votive, Cartridge Candle, etc.)

        13.8. Candle Market (US$ Mn and Thousand Units), by Material, 2017 - 2031

            13.8.1. Beeswax

            13.8.2. Stearin

            13.8.3. Paraffin Wax

            13.8.4. Rapeseed Wax

            13.8.5. Others (Palm Wax, Soy Wax, etc.)

        13.9. Candle Market (US$ Mn and Thousand Units), by Application, 2017 - 2031

            13.9.1. Residential

            13.9.2. Commercial

        13.10. Candle Market (US$ Mn and Thousand Units), by Price, 2017 - 2031

            13.10.1. Low

            13.10.2. Medium

            13.10.3. High

        13.11. Candle Market (US$ Mn and Thousand Units) Forecast, By Distribution Channel, 2017 - 2031

            13.11.1. Online

                13.11.1.1. Company owned websites

                13.11.1.2. E-commerce websites

            13.11.2. Offline

                13.11.2.1. Supermarket/Hypermarket

                13.11.2.2. Specialty Stores

                13.11.2.3. Retail Stores

        13.12. Candle Market (US$ Mn and Thousand Units) Forecast, By Country & Sub-region, 2017 - 2031

            13.12.1. UK

            13.12.2. Germany

            13.12.3. France

            13.12.4. Rest of Europe

        13.13. Incremental Opportunity Analysis

    14. Asia Pacific Candle Market Analysis and Forecast

        14.1. Regional Snapshot

        14.2. Key Trend Analysis

        14.3. Covid-19 Impact Analysis

        14.4. Price Trend Analysis

            14.4.1. Weighted Average Selling Price (US$)

        14.5. Brand Analysis

        14.6. Consumer Buying Behavior Analysis

        14.7. Candle Market (US$ Mn and Thousand Units), by Type, 2017 - 2031

            14.7.1. Tea Lights

            14.7.2. Pillar Candle

            14.7.3. Birthday Candle

            14.7.4. Wax Filled Container Candles

            14.7.5. Others (Votive, Cartridge Candle, etc.)

        14.8. Candle Market (US$ Mn and Thousand Units), by Material, 2017 - 2031

            14.8.1. Beeswax

            14.8.2. Stearin

            14.8.3. Paraffin Wax

            14.8.4. Rapeseed Wax

            14.8.5. Others (Palm Wax, Soy Wax, etc.)

        14.9. Candle Market (US$ Mn and Thousand Units), by Application, 2017 - 2031

            14.9.1. Residential

            14.9.2. Commercial

        14.10. Candle Market (US$ Mn and Thousand Units), by Price, 2017 - 2031

            14.10.1. Low

            14.10.2. Medium

            14.10.3. High

        14.11. Candle Market (US$ Mn and Thousand Units) Forecast, By Distribution Channel, 2017 - 2031

            14.11.1. Online

                14.11.1.1. Company owned websites

                14.11.1.2. E-commerce websites

            14.11.2. Offline

                14.11.2.1. Supermarket/Hypermarket

                14.11.2.2. Specialty Stores

                14.11.2.3. Retail Stores

        14.12. Candle Market (US$ Mn and Thousand Units) Forecast, By Country & Sub-region, 2017 - 2031

            14.12.1. China

            14.12.2. India

            14.12.3. Japan

            14.12.4. Rest of Asia Pacific

        14.13. Incremental Opportunity Analysis

    15. Middle East & Africa Candle Market Analysis and Forecast

        15.1. Regional Snapshot

        15.2. Key Trend Analysis

        15.3. Covid-19 Impact Analysis

        15.4. Price Trend Analysis

            15.4.1. Weighted Average Selling Price (US$)

        15.5. Brand Analysis

        15.6. Consumer Buying Behavior Analysis

        15.7. Candle Market (US$ Mn and Thousand Units), by Type, 2017 - 2031

            15.7.1. Tea Lights

            15.7.2. Pillar Candle

            15.7.3. Birthday Candle

            15.7.4. Wax Filled Container Candles

            15.7.5. Others (Votive, Cartridge Candle, etc.)

        15.8. Candle Market (US$ Mn and Thousand Units), by Material, 2017 - 2031

            15.8.1. Beeswax

            15.8.2. Stearin

            15.8.3. Paraffin Wax

            15.8.4. Rapeseed Wax

            15.8.5. Others (Palm Wax, Soy Wax, etc.)

        15.9. Candle Market (US$ Mn and Thousand Units), by Application, 2017 - 2031

            15.9.1. Residential

            15.9.2. Commercial

        15.10. Candle Market (US$ Mn and Thousand Units), by Price, 2017 - 2031

            15.10.1. Low

            15.10.2. Medium

            15.10.3. High

        15.11. Candle Market (US$ Mn and Thousand Units) Forecast, By Distribution Channel, 2017 - 2031

            15.11.1. Online

                15.11.1.1. Company owned websites

                15.11.1.2. E-commerce websites

            15.11.2. Offline

                15.11.2.1. Supermarket/Hypermarket

                15.11.2.2. Specialty Stores

                15.11.2.3. Retail Stores

        15.12. Candle Market (US$ Mn and Thousand Units) Forecast, By Country & Sub-region, 2017 - 2031

            15.12.1. GCC

            15.12.2. South Africa

            15.12.3. Rest of Middle East & Africa

        15.13. Incremental Opportunity Analysis

    16. South America Candle Market Analysis and Forecast

        16.1. Regional Snapshot

        16.2. Key Trend Analysis

        16.3. Covid-19 Impact Analysis

        16.4. Price Trend Analysis

            16.4.1. Weighted Average Selling Price (US$)

        16.5. Brand Analysis

        16.6. Consumer Buying Behavior Analysis

        16.7. Candle Market (US$ Mn and Thousand Units), by Type, 2017 - 2031

            16.7.1. Tea Lights

            16.7.2. Pillar Candle

            16.7.3. Birthday Candle

            16.7.4. Wax Filled Container Candles

            16.7.5. Others (Votive, Cartridge Candle, etc.)

        16.8. Candle Market (US$ Mn and Thousand Units), by Material, 2017 - 2031

            16.8.1. Beeswax

            16.8.2. Stearin

            16.8.3. Paraffin Wax

            16.8.4. Rapeseed Wax

            16.8.5. Others (Palm Wax, Soy Wax, etc.)

        16.9. Candle Market (US$ Mn and Thousand Units), by Application, 2017 - 2031

            16.9.1. Residential

            16.9.2. Commercial

        16.10. Candle Market (US$ Mn and Thousand Units), by Price, 2017 - 2031

            16.10.1. Low

            16.10.2. Medium

            16.10.3. High

        16.11. Candle Market (US$ Mn and Thousand Units) Forecast, By Distribution Channel, 2017 - 2031

            16.11.1. Online

                16.11.1.1. Company owned websites

                16.11.1.2. E-commerce websites

            16.11.2. Offline

                16.11.2.1. Supermarket/Hypermarket

                16.11.2.2. Specialty Stores

                16.11.2.3. Retail Stores

        16.12. Candle Market (US$ Mn and Thousand Units) Forecast, By Country & Sub-region, 2017 - 2031

            16.12.1. Brazil

            16.12.2. Rest of South America

        16.13. Incremental Opportunity Analysis

    17. Competition Landscape

        17.1. Market Player – Competition Dashboard

        17.2. Market Revenue Share Analysis (%), (2021)

        17.3. Company Profiles (Details – Company Overview, Sales Area/Geographical Presence, Revenue, Strategy & Business Overview)

            17.3.1. Baltic Candles Ltd

                17.3.1.1. Company Overview

                17.3.1.2. Sales Area/Geographical Presence

                17.3.1.3. Revenue

                17.3.1.4. Strategy & Business Overview

            17.3.2. Bath & Bodyworks

                17.3.2.1. Company Overview

                17.3.2.2. Sales Area/Geographical Presence

                17.3.2.3. Revenue

                17.3.2.4. Strategy & Business Overview

            17.3.3. Better Homes and Garden

              17.3.3.1. Company Overview

              17.3.3.2. Sales Area/Geographical Presence

              17.3.3.3. Revenue

              17.3.3.4. Strategy & Business Overview

            17.3.4. Bridgewater Candles

                17.3.4.1. Company Overview

                17.3.4.2. Sales Area/Geographical Presence

                17.3.4.3. Revenue

                17.3.4.4. Strategy & Business Overview

            17.3.5. Colonial Candles

                17.3.5.1. Company Overview

                17.3.5.2. Sales Area/Geographical Presence

                17.3.5.3. Revenue

                17.3.5.4. Strategy & Business Overview

            17.3.6. KORONA Candles S.A.

                17.3.6.1. Company Overview

                17.3.6.2. Sales Area/Geographical Presence

                17.3.6.3. Revenue

                17.3.6.4. Strategy & Business Overview

            17.3.7. NEST

                17.3.7.1. Company Overview

                17.3.7.2. Sales Area/Geographical Presence

                17.3.7.3. Revenue

                17.3.7.4. Strategy & Business Overview

            17.3.8. Slatkin and Co.

                17.3.8.1. Company Overview

                17.3.8.2. Sales Area/Geographical Presence

                17.3.8.3. Revenue

                17.3.8.4. Strategy & Business Overview

            17.3.9. Thymes

                17.3.9.1. Company Overview

                17.3.9.2. Sales Area/Geographical Presence

                17.3.9.3. Revenue

                17.3.9.4. Strategy & Business Overview

            17.3.10. Village Candles

                17.3.10.1. Company Overview

                17.3.10.2. Sales Area/Geographical Presence

                17.3.10.3. Revenue

                17.3.10.4. Strategy & Business Overview

            17.3.11. Yankee

                17.3.11.1. Company Overview

                17.3.11.2. Sales Area/Geographical Presence

                17.3.11.3. Revenue

                17.3.11.4. Strategy & Business Overview

    18. Key Takeaways

        18.1. Identification of Potential Market Spaces

            18.1.1. By Type

            18.1.2. By Material

            18.1.3. By Application

            18.1.4. By Price

            18.1.5. By Distribution Channel

            18.1.6. By Region

        18.2. Understanding the Buying Process of Customers

            18.2.1. By Preferred Type

            18.2.2. By Preferred Material

            18.2.3. By Preferred Application

            18.2.4. By Preferred Price

            18.2.5. By Preferred Distribution Channel

            18.2.6. Target Audience

        18.3. Preferred Sales & Marketing Strategy

    List of Tables

    Table 1: Global Candle Market Value (US$ Mn) Forecast, 2017-2031, by Type

    Table 2: Global Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Type

    Table 3: Global Candle Market Value (US$ Mn) Forecast, 2017-2031, by Material

    Table 4: Global Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Material

    Table 5: Global Candle Market Value (US$ Mn) Forecast, 2017-2031, By Application

    Table 6: Global Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Application

    Table 7: Global Candle Market Value (US$ Mn) Forecast, 2017-2031, By Price

    Table 8: Global Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Price

    Table 9: Global Candle Market Value (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Table 10: Global Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Distribution Channel

    Table 11: Global Candle Market Value (US$ Mn) Forecast, 2017-2031, By Region

    Table 12: Global Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Region

    Table 13: North America Candle Market Value (US$ Mn) Forecast, 2017-2031, by Type

    Table 14: North America Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Type

    Table 15: North America Candle Market Value (US$ Mn) Forecast, 2017-2031, by Material

    Table 16: North America Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Material

    Table 17: North America Candle Market Value (US$ Mn) Forecast, 2017-2031, By Application

    Table 18: North America Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Application

    Table 19: North America Candle Market Value (US$ Mn) Forecast, 2017-2031, By Price

    Table 20: North America Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Price

    Table 21: North America Candle Market Value (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Table 22: North America Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Distribution Channel

    Table 23: North America Candle Market Value (US$ Mn) Forecast, 2017-2031, By Country

    Table 24: North America Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Country

    Table 25: Europe Candle Market Value (US$ Mn) Forecast, 2017-2031, by Type

    Table 26: Europe Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Type

    Table 27: Europe Candle Market Value (US$ Mn) Forecast, 2017-2031, by Material

    Table 28: Europe Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Material

    Table 29: Europe Candle Market Value (US$ Mn) Forecast, 2017-2031, By Application

    Table 30: Europe Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Application

    Table 31: Europe Candle Market Value (US$ Mn) Forecast, 2017-2031, By Price

    Table 32: Europe Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Price

    Table 33: Europe Candle Market Value (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Table 34: Europe Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Distribution Channel

    Table 35: Europe Candle Market Value (US$ Mn) Forecast, 2017-2031, By Country

    Table 36: Europe Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Country

    Table 37: Asia Pacific Candle Market Value (US$ Mn) Forecast, 2017-2031, by Type

    Table 38: Asia Pacific Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Type

    Table 39: Asia Pacific Candle Market Value (US$ Mn) Forecast, 2017-2031, by Material

    Table 40: Asia Pacific Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Material

    Table 41: Asia Pacific Candle Market Value (US$ Mn) Forecast, 2017-2031, By Application

    Table 42: Asia Pacific Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Application

    Table 43: Asia Pacific Candle Market Value (US$ Mn) Forecast, 2017-2031, By Price

    Table 44: Asia Pacific Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Price

    Table 45: Asia Pacific Candle Market Value (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Table 46: Asia Pacific Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Distribution Channel

    Table 47: Asia Pacific Candle Market Value (US$ Mn) Forecast, 2017-2031, By Country

    Table 48: Asia Pacific Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Country

    Table 49: Middle East & Africa Candle Market Value (US$ Mn) Forecast, 2017-2031, by Type

    Table 50: Middle East & Africa Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Type

    Table 51: Middle East & Africa Candle Market Value (US$ Mn) Forecast, 2017-2031, by Material

    Table 52: Middle East & Africa Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Material

    Table 53: Middle East & Africa Candle Market Value (US$ Mn) Forecast, 2017-2031, By Application

    Table 54: Middle East & Africa Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Application

    Table 55: Middle East & Africa Candle Market Value (US$ Mn) Forecast, 2017-2031, By Price

    Table 56: Middle East & Africa Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Price

    Table 57: Middle East & Africa Candle Market Value (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Table 58: Middle East & Africa Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Distribution Channel

    Table 59: Middle East & Africa Candle Market Value (US$ Mn) Forecast, 2017-2031, By Country

    Table 60: Middle East & Africa Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Country

    Table 61: South America Candle Market Value (US$ Mn) Forecast, 2017-2031, by Type

    Table 62: South America Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Type

    Table 63: South America Candle Market Value (US$ Mn) Forecast, 2017-2031, by Material

    Table 64: South America Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Material

    Table 65: South America Candle Market Value (US$ Mn) Forecast, 2017-2031, By Application

    Table 66: South America Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Application

    Table 67: South America Candle Market Value (US$ Mn) Forecast, 2017-2031, By Price

    Table 68: South America Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Price

    Table 69: South America Candle Market Value (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Table 70: South America Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Distribution Channel

    Table 71: South America Candle Market Value (US$ Mn) Forecast, 2017-2031, By Country

    Table 72: South America Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Country

    List of Figures

    Figure 1: Global Candle Market Value (US$ Mn) Forecast, 2017-2031, by Type

    Figure 2: Global Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Type

    Figure 3: Global Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, by Type

    Figure 4: Global Candle Market Value (US$ Mn) Forecast, 2017-2031, by Material

    Figure 5: Global Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Material

    Figure 6: Global Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, by Material

    Figure 7: Global Candle Market Value (US$ Mn) Forecast, 2017-2031, By Application

    Figure 8: Global Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Application

    Figure 9: Global Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Application

    Figure 10: Global Candle Market Value (US$ Mn) Forecast, 2017-2031, By Price

    Figure 11: Global Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Price

    Figure 12: Global Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Price

    Figure 13: Global Candle Market Value (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Figure 14: Global Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Distribution Channel

    Figure 15: Global Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Figure 16: Global Candle Market Value (US$ Mn) Forecast, 2017-2031, By Region

    Figure 17: Global Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Region

    Figure 18: Global Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Region

    Figure 19: North America Candle Market Value (US$ Mn) Forecast, 2017-2031, by Type

    Figure 20: North America Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Type

    Figure 21: North America Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, by Type

    Figure 22: North America Candle Market Value (US$ Mn) Forecast, 2017-2031, by Material

    Figure 23: North America Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Material

    Figure 24: North America Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, by Material

    Figure 25: North America Candle Market Value (US$ Mn) Forecast, 2017-2031, By Application

    Figure 26: North America Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Application

    Figure 27: North America Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Application

    Figure 28: North America Candle Market Value (US$ Mn) Forecast, 2017-2031, By Price

    Figure 29: North America Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Price

    Figure 30: North America Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Price

    Figure 31: North America Candle Market Value (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Figure 32: North America Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Distribution Channel

    Figure 33: North America Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Figure 34: North America Candle Market Value (US$ Mn) Forecast, 2017-2031, By Country

    Figure 35: North America Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Country

    Figure 36: North America Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Country

    Figure 37: Europe Candle Market Value (US$ Mn) Forecast, 2017-2031, by Type

    Figure 38: Europe Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Type

    Figure 39: Europe Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, by Type

    Figure 40: Europe Candle Market Value (US$ Mn) Forecast, 2017-2031, by Material

    Figure 41: Europe Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Material

    Figure 42: Europe Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, by Material

    Figure 43: Europe Candle Market Value (US$ Mn) Forecast, 2017-2031, By Application

    Figure 44: Europe Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Application

    Figure 45: Europe Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Application

    Figure 46: Europe Candle Market Value (US$ Mn) Forecast, 2017-2031, By Price

    Figure 47: Europe Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Price

    Figure 48: Europe Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Price

    Figure 49: Europe Candle Market Value (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Figure 50: Europe Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Distribution Channel

    Figure 51: Europe Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Figure 52: Europe Candle Market Value (US$ Mn) Forecast, 2017-2031, By Country

    Figure 53: Europe Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Country

    Figure 54: Europe Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Country

    Figure 55: Asia Pacific Candle Market Value (US$ Mn) Forecast, 2017-2031, by Type

    Figure 56: Asia Pacific Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Type

    Figure 57: Asia Pacific Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, by Type

    Figure 58: Asia Pacific Candle Market Value (US$ Mn) Forecast, 2017-2031, by Material

    Figure 59: Asia Pacific Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Material

    Figure 60: Asia Pacific Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, by Material

    Figure 61: Asia Pacific Candle Market Value (US$ Mn) Forecast, 2017-2031, By Application

    Figure 62: Asia Pacific Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Application

    Figure 63: Asia Pacific Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Application

    Figure 64: Asia Pacific Candle Market Value (US$ Mn) Forecast, 2017-2031, By Price

    Figure 65: Asia Pacific Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Price

    Figure 66: Asia Pacific Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Price

    Figure 67: Asia Pacific Candle Market Value (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Figure 68: Asia Pacific Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Distribution Channel

    Figure 69: Asia Pacific Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Figure 70: Asia Pacific Candle Market Value (US$ Mn) Forecast, 2017-2031, By Country

    Figure 71: Asia Pacific Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Country

    Figure 72: Asia Pacific Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Country

    Figure 73: Middle East & Africa Candle Market Value (US$ Mn) Forecast, 2017-2031, by Type

    Figure 74: Middle East & Africa Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Type

    Figure 75: Middle East & Africa Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, by Type

    Figure 76: Middle East & Africa Candle Market Value (US$ Mn) Forecast, 2017-2031, by Material

    Figure 77: Middle East & Africa Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Material

    Figure 78: Middle East & Africa Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, by Material

    Figure 79: Middle East & Africa Candle Market Value (US$ Mn) Forecast, 2017-2031, By Application

    Figure 80: Middle East & Africa Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Application

    Figure 81: Middle East & Africa Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Application

    Figure 82: Middle East & Africa Candle Market Value (US$ Mn) Forecast, 2017-2031, By Price

    Figure 83: Middle East & Africa Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Price

    Figure 84: Middle East & Africa Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Price

    Figure 85: Middle East & Africa Candle Market Value (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Figure 86: Middle East & Africa Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Distribution Channel

    Figure 87: Middle East & Africa Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Figure 88: Middle East & Africa Candle Market Value (US$ Mn) Forecast, 2017-2031, By Country

    Figure 89: Middle East & Africa Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Country

    Figure 90: Middle East & Africa Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Country

    Figure 91: South America Candle Market Value (US$ Mn) Forecast, 2017-2031, by Type

    Figure 92: South America Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Type

    Figure 93: South America Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, by Type

    Figure 94: South America Candle Market Value (US$ Mn) Forecast, 2017-2031, by Material

    Figure 95: South America Candle Market Volume (Thousand Units) Forecast, 2017-2031, by Material

    Figure 96: South America Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, by Material

    Figure 97: South America Candle Market Value (US$ Mn) Forecast, 2017-2031, By Application

    Figure 98: South America Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Application

    Figure 99: South America Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Application

    Figure 100: South America Candle Market Value (US$ Mn) Forecast, 2017-2031, By Price

    Figure 101: South America Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Price

    Figure 102: South America Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Price

    Figure 103: South America Candle Market Value (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Figure 104: South America Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Distribution Channel

    Figure 105: South America Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Distribution Channel

    Figure 106: South America Candle Market Value (US$ Mn) Forecast, 2017-2031, By Country

    Figure 107: South America Candle Market Volume (Thousand Units) Forecast, 2017-2031, By Country

    Figure 108: South America Candle Market Incremental Opportunity (US$ Mn) Forecast, 2017-2031, By Country

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