Along with the increasing awareness regarding the health benefits of instant beverage premixes, the ease of usage offered by them is also fueling the demand for these premixes significantly across the world. The growing number of working people, who do not have time to cook, are increasingly relying on readymade preparations to feed themselves. This factor has emerged as the key driving force behind the rising demand for instant beverage premixes. Analysts expect this trend to remain steady over the coming years.
In 2014, the global opportunity in the instant beverage premixes market stood approximately at US$60 bn. increasing at a CAGR of 5.70% during the period from 2015 to 2021, it is expected to touch US$85.8 bn by the end of 2021.
Asia Pacific to Experience Slight Decline in Market Share
The global market for instant beverage premix spreads across Europe, North America, Asia Pacific and the Rest of the World. In terms of revenue, Asia Pacific emerged as the key contributor in 2014 with a share of 34.4% in the overall market. The growing demand for these premixes in countries such as China and India has been boosting their sales in this region since the last few years.
By 2021, the Asia Pacific instant beverage premix market is likely to grow to touch US$27.7 bn, retaining the region’s leadership. The growing influence of developed countries and the rising disposable income of people in Asia Pacific is anticipated to drive up sales of these premixes in the region. However, a slight decline is expected in the market share of Asia Pacific in the coming years.
Europe emerged second in the overall market in 2014 with a revenue of US$16.9 bn. The development of distribution channels and the increasing interest of consumers in instant beverage premix is influencing this regional market positively.
Instant Coffee to Continue to Witness Most Prominent Demand
Among all premixes, instant coffee is experiencing the strongest demand across the world. Since coffee has been the most preferred beverage across the world for quite some time, its instant counterpart has capitalized significantly over its widespread popularity. In 2014, the opportunity in instant coffee premix was worth US$30.4 mn. Analysts project this segment to remain the most popular amid all segments throughout the forecast period.
Instant tea has also gained considerable attention from beverage consumers around the world. The extensive popularity of tea in several Asian countries, such as China and Japan, has been propelling the sale of instant tea premixes substantially in the recent times.
Ito En Ltd., Keurig Green Mountain Inc., The Republic of Tea Inc., Dunkin’ Brands Group Inc., Suntory Beverage & Food Ltd., Starbucks Corp., The Coca-Cola Co., PepsiCo Inc., Monster Beverage Co., and Ajinomoto General Foods Inc. are the key participants in the global market for instant beverage premix.
Instant Beverages Premix Market: Snapshot
Rising number of health conscious population has positively affected the expansion of operations and growth in revenue generation in instant beverages premix market. Awareness regarding the high amount of sugar in premade and ready to consume beverages has led to an increased demand for sugar-free and nutritious instant beverages. Moreover, growth of online retail platforms and technologically advanced distribution network with efficient supply chain logistics has boosted the demand in instant beverages premix market. Online retail platforms such as Amazon, Wal-Mart, and eBay have provided substantial growth opportunities for global instant beverages premix in recent years.
Instant beverages enjoy popularity owing to their easy to use properties. They hardly require any kind of added equipment to process and acquire the consumable product and take very little effort to be consumption-ready. Instant beverages can be prepared with adding the ‘premix’, a mixture of essential components that offer taste, fragrance, and nutrition, to water or milk. Instant beverages premix products are usually available in powder form. They help in boosting the metabolism, enhance functioning abilities by providing nutrient-rich ingredients, and provide the consumers with healthy solution for their hydration needs.
Instant beverages premix market is broadly categorized in segments based on product type, application, region, and company. Product type segments in the market include instant tea, instant milk, instant health drinks, instant soups, and instant coffee. Instant tea and instant coffee are two of the largest consumer segments in the market. In 2014, instant tea segment was accounted for largest market share in terms of volume. Increasing adoption of instant beverages in various corporate sectors is anticipated to further the growth of the market in coming years.
Manufacturers and players in instant beverages premix market are focused on developing new types of instant beverages with high nutritional value that can cater to a wider range of consumers worldwide. Inclusion of organic and all-natural ingredients is anticipated to drive the demand in the market in coming years. Development of instant health beverages, such as instant protein shakes is anticipated to further the demand in the market.
Chapter 1 Preface
1.1 Report Description
1.2 Market Segmentation
1.2.1 Instant beverage premix Market Segmentation, by Type and Geography
1.3 Research Scope
1.4 Research Methodology
Chapter 2 Executive Summary
2.1 Global Instant Beverage Premix Market, Revenue and Volume, 2014 – 2021, (USD Million) , (Kg Million)
2.2 Global Instant beverage premix Market Snapshot
Chapter 3 Global Overview
3.1 Introduction
3.2 Supply Chain Analysis
3.2.1 Supply Chain Analysis of Global Instant Beverage Premix Market
3.3 Market Drivers
3.3.1 Product and Design Innovation
3.3.2 Increasing Disposable Income in Emerging Countries
3.3.3 Busy Life Style of Working Consumers
3.4 Market Restraints
3.4.1 Entry of Less Priced Products
3.5 Market Opportunities
3.5.1 Adopting Innovative Marketing Strategies
3.5.2 Better Instant Beverages Premix Products Await Consumers
Chapter 4 Global Instant Beverage Premix Market: By Product Type
4.1 Instant Beverage Premix Market: By Product Type
4.1.1 Global Instant Beverage Premix Market Revenue Share, By Product Type, 2014 - 2021
4.1.2 Global Instant Beverage Premix Market Volume Share, By Product Type, 2014 - 2021
4.2 Instant Coffee
4.2.1 Global Instant Coffee Value vs. Volume Market Size and Forecast, 2014 – 2021 (USD Million), (Kg Million)
4.3 Instant Milk
4.3.1 Global Instant Milk Market Value vs. Volume Market Size and Forecast, 2014 – 2021 (USD Million), (Kg Million)
4.4 Instant Tea
4.4.1 Global Instant Tea Market Value vs. Volume Market Size and Forecast, 2014 – 2021 (USD Million), (Kg Million)
4.5 Soup
4.5.1 Global Soups Market Value vs. Volume Market Size and Forecast, 2014 – 2021 (USD Million), (Kg Million)
4.6 Instant Health Drink
4.6.1 Global Instant Health Drink Market Value vs. Volume Market Size and Forecast, 2014 – 2021 (USD Million), (Kg Million)
4.7 Others
4.7.1 Global Others Market Value vs. Volume Market Size and Forecast, 2014 – 2021 (USD Million), (Kg Million)
Chapter 5 Global Instant Beverage Premix Market: By Geography
5.1 Global Instant Beverage Premix Market: Regional Overview
5.1.1 Global Instant Beverage Premix Market Revenue Share, by Geography, 2014 and 2021
5.1.2 Global Instant Beverage Premix Market Volume Share, by Geography, 2014 and 2021
5.2 North America
5.2.1 North America Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million) , (Kg Million)
5.2.2 North America Instant Beverage Premix Market, by Product Type, Revenue Share, 2014 – 2021, (USD Million)
5.2.3 North America Instant Beverage Premix Market, by Product Type, Volume Share, 2014 – 2021, (USD Million)
5.2.2 U.S.
5.2.3 Canada
5.2.3.1 Canada Instant Beverage Premix Market, 2014 – 2021, (USD Million)
5.2.4 Others
5.3 Europe
5.3.1 Europe Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million) , (Kg Million)
5.3.2 Europe Instant Beverage Premix Market, by Product Type, Revenue Share, 2014 – 2021, (USD Million)
5.3.3 Europe Instant Beverage Premix Market, by Product Type, Volume Share, 2014 – 2021, (Kg Million)
5.3.2 U.K.
5.3.2.1 U.K. Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million) , (Kg Million)
5.3.3 Germany
5.3.3.1 Germany Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million) , (Kg Million)
5.3.4 France
5.3.4.1 France Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million) , (Kg Million)
5.3.5 Rest of Europe
5.3.5.1 Rest of Europe Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million) , (Kg Million)
5.4 Asia Pacific (APAC)
5.4.1.1 Asia Pacific Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million) , (Kg Million)
5.4.1.2 Asia Pacific Instant Beverage Premix Market, by Product Type, Revenue, 2014 – 2021, (USD Million)
5.4.1.3 Asia Pacific Instant Beverage Premix Market, by Product Type, Volume Share, 2014 – 2021, (Kg Million)
5.4.2 India
5.4.3 India Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million) , (Kg Million)
5.5 China
5.5.1 China Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million) , (Kg Million)
5.6 Japan
5.6.1 Japan Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million) , (Kg Million)
5.7 Australia
5.7.1 Australia Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million) , (Kg Million)
5.8 Rest of Asia Pacific
5.8.1 Rest of Asia Pacific Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million), (Kg Million)
5.9 Rest of the World (RoW)
5.9.1 Rest of the World Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million), (Kg Million)
5.9.2 Rest of the World Instant Beverage Premix Market, by Product Type, 2014 – 2021, (USD Million)
5.9.3 Rest of the World Instant Beverage Premix Market, by Oils and Creams, 2014 – 2021, (USD Million)
5.9.2 Middle East
5.9.2.1 Middle East Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million), (Kg Million)
5.9.3 Latin America
5.9.3.1 Latin America Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million), (Kg Million)
5.9.4 Africa
5.9.4.1 Africa Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million), (Kg Million)
Chapter 6 Company Profiles
6.1 Ajinomoto General Foods Inc.
6.2 Monster Beverage Company
6.3 PepsiCo Inc.
6.4 The Coca-Cola Company
6.5 Starbucks Corporation
6.6 Suntory Beverage & Food Limited
6.7 Dunkin’ Brands Group, Inc.
6.8 The Republic of Tea, Inc.
6.9 Keurig Green Mountain, Inc.
6.10 Ito En, Ltd.
List of Tables
TABLE 1 Snapshot: Global Instant beverage premix Market
TABLE 2 Drivers for Instant Beverage Premix Market
TABLE 3 Restraints for the Instant Beverage Premix Market
TABLE 4 North America Instant Beverage Premix Market, by Product Type, Revenue Share, 2014 – 2021, (USD Million)
TABLE 5 North America Instant Beverage Premix Market, by Product Type, Volume Share, 2014 – 2021, (USD Million)
TABLE 6 Europe Instant Beverage Premix Market, by Product Type, Revenue Share, 2014 – 2021, (USD Million)
TABLE 7 Europe Instant Beverage Premix Market, by Product Type, Volume Share, 2014 – 2021, (Kg Million)
TABLE 8 Asia Pacific Instant Beverage Premix Market, by Product Type, Revenue, 2014 – 2021, (USD Million)
TABLE 9 Asia Pacific Instant Beverage Premix Market, by Product Type, Volume Share, 2014 – 2021, (Kg Million)
TABLE 10 Rest of the World Instant Beverage Premix Market, by Product Type, Revenue Share, 2014 – 2021, (USD Million)
TABLE 11 Rest of the World Instant Beverage Premix Market, by Oils and Creams, 2014 – 2021, (USD Million)
List of Figures
FIG. 1 Global Instant beverage premix Market Segmentation, By Type and Geography
FIG. 2 Global Instant Beverage Premix Market, Revenue and Volume , 2014 – 2021, (USD Million) , (Kg Million))
FIG. 3 Supply Chain Analysis of Global Instant Beverage premix Market
FIG. 4 Global Instant Beverage Premix Market By Product Type, 2014 and 2021
FIG. 5 Global Instant Beverage Premix Market By Product Type, 2014 and 2021
FIG. 6 Global Instant Coffee Value and Volume Market Size and Forecast, 2014 – 2021 (USD Million), (Kg Million)
FIG. 7 Global Instant Milk Market Value and Volume Market Size and Forecast, 2014 – 2021 (USD Million), (Kg Million)
FIG. 8 Global Instant Tea Market Value and Volume Market Size and Forecast, 2014 – 2021 (USD Million), (Kg Million)
FIG. 9 Global Soups Market Value and Volume Market Size and Forecast, 2014 – 2021 (USD Million), (Kg Million)
FIG. 10 Global Instant Health Drink Market Value and Volume Market Size and Forecast, 2014 – 2021 (USD Million), (Kg Million)
FIG. 11 Global Others Market Value and Volume Market Size and Forecast, 2014 – 2021 (USD Million), (Kg Million)
FIG. 12 Global Instant Beverage Premix Market Revenue Share, by Geography, 2014 and 2021
FIG. 13 Global Instant Beverage Premix Market Volume Share, by Geography, 2014 and 2021
FIG. 14 North America Instant Beverage Premix Market, Revenue and Volume, 2014 – 2021, (USD Million) , (Kg Million)
FIG. 15 U.S. Instant Beverage Premix Market, Revenue and Volume, 2014 – 2021, (USD Million) , (Kg Million)
FIG. 16 Canada Instant Beverage Premix Market, Revenue and Volume, 2014 – 2021, (USD Million) , (Kg Million)
FIG. 17 Others Instant Beverage Premix Market, Revenue and Volume, 2014 – 2021, (USD Million) , (Kg Million)
FIG. 18 Europe Instant Beverage Premix Market, Revenue and Volume, 2014 – 2021, (USD Million) , (Kg Million)
FIG. 19 U.K. Instant Beverage Premix Market, Revenue Vs Volume, 2014 – 2021, (USD Million) , (Kg Million)
FIG. 20 Germany Instant Beverage Premix Market, Revenue Vs Volume, 2014 – 2021, (USD Million) , (Kg Million)
FIG. 21 France Instant Beverage Premix Market, Revenue Vs Volume, 2014 – 2021, (USD Million) , (Kg Million)
FIG. 22 Rest of Europe Instant Beverage Premix, Revenue and Volume, 2014 – 2021, (USD Million) , (Kg Million)
FIG. 23 Asia Pacific Instant Beverage Premix Market, Revenue and Volume, 2014 – 2021, (USD Million) , (Kg Million)
FIG. 24 India Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million) , (Kg Million)
FIG. 25 China Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million) , (Kg Million))
FIG. 26 Japan Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million) , (Kg Million)
FIG. 27 Australia Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million) , (Kg Million)
FIG. 28 Rest of Asia Pacific Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million) , (Kg Million)
FIG. 29 Rest of the World Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million), (Kg Million)
FIG. 30 Middle East Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million), (Kg Million)
FIG. 31 Latin America Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million), (Kg Million)
FIG. 32 Africa Instant Beverage Premix Market, Revenue Vs Volume Share, 2014 – 2021, (USD Million), (Kg Million)
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