Car Rental Market

Car Rental Market (Car Type: Minicompact, Supermini, Compact, Mid-size, Executive, Luxury, and Utility Vehicle) - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2023-2031

Global Car Rental Market Outlook 2031

  • The global industry was valued at US$ 87.2 Bn in 2022
  • It is estimated to grow at a CAGR of 4.2% from 2023 to 2031 and reach US$ 126.9 Bn by the end of 2031

Analysts’ Viewpoint on Market Scenario

The future analysis of the car rental market suggests that with growth in international travel and changes in attitudes toward car ownership rise, the industry is projected to undergo significant transformations. Surge in disposable income and expansion in the tourism sector are also estimated to augment market expansion during the forecast period.

Rise in competition among service providers is a major challenge leading to market limitations. Thus, vendors in the global car rental industry are focused on technological advancements to broaden their customer base and increase their car rental market share. Surge in adoption of smartphones and rise in penetration of internet are likely to offer lucrative growth opportunities for car rental companies. Mobile applications and online platforms have simplified the reservation and rental process, making it more convenient for customers to book, pick up, and return vehicles.

Car Rental Market

Market Introduction

Car rental is a popular service that provides individuals and businesses with the opportunity to rent vehicles for temporary use. It can be availed during a vacation, a business trip, or any transportation due to personal reasons. One of the major advantages of car rental is the flexibility it offers, allowing travelers to explore new destinations at their own pace and convenience. Instead of purchasing and maintaining a vehicle, customers can simply rent a car for a desired period, saving the costs and responsibilities associated with long-term vehicle ownership.

Car rental service providers maintain a diverse fleet of vehicles, ranging from compact cars and sedans to SUVs, luxury cars, vans, and even specialty vehicles. Such diversity allows customers to choose a vehicle that suits their specific needs, such as seating capacity, fuel efficiency, luggage space, or desired level of comfort and style. There are various types of car rental available, including short-term rentals for leisure or business travel, long-term rentals for extended periods, and specialty rentals for specific purposes like moving or luxury transportation.

Integration of technologies, such as GPS, keyless entry systems, and digital payment methods, has enhanced operational efficiency and streamlined the rental experience. Furthermore, the expansion of ride-hailing and car-sharing platforms into new markets, as well as their integration with traditional car rental services, is projected to shape the future landscape of the industry.

Expansion in Tourism Sector Fueling Car Rental Market Size

Many tourists are opting for vacation rentals, such as cabins, beach houses, or countryside villas, which are often located away from city centers. In such cases, having a rental car becomes essential for reaching these accommodations and exploring nearby attractions. Additionally, road trips are popular among travelers who want to explore scenic routes and visit multiple destinations within a region.

Rise in number of business travelers is projected to spur the car rental market growth in the near future. Many professionals require transportation for meetings, site visits, and other work-related activities in unfamiliar locations. Renting a car provides them with the flexibility and convenience needed for efficient business travel.

Growth in the tourism sector is boosting the car rental market development. This is especially true in emerging tourism markets and destinations where public transportation infrastructure may be limited. Tourist attractions, hotels, and travel agencies are collaborating with car rental companies to provide integrated packages or recommendations, further driving demand for car rental.

Technological Advancements in Car Rental Services Fueling Car Rental Market Value

Emergence of online rental platforms and reservation systems has simplified the process of renting a car. Customers can now browse available vehicles, compare prices, and make reservations through user-friendly websites or mobile apps. This convenience has made it easier for people to book rental cars in advance, saving time and effort. Hence, technological advancements in car rental services are augmenting the car rental market progress.

Technological advancements have facilitated the growth of car-sharing and peer-to-peer rental platforms. These platforms enable individuals to rent out their personal vehicles or access shared vehicles for short durations. The availability of mobile apps and advanced booking systems allows for easy vehicle selection, booking, and payment, promoting flexible and convenient transportation options.

Many car rental companies are adopting keyless entry systems, which use smartphones or digital key fobs to unlock and start rental vehicles. This eliminates the need for physical keys and provides a more secure and streamlined rental experience. Additionally, vehicle tracking technology enables companies to monitor the location and status of rental cars, ensuring better fleet management and security.

Extensive Use of Car Rental for Leisure

According to the latest car rental market trends, the leisure customer segment is expected to dominate the industry during the forecast period. Car rental companies are offering a wide range of vehicles, including compact cars, SUVs, luxury cars, and specialty vehicles like convertibles or off-road vehicles. Car rental service providers allow customers to choose a vehicle that suits their specific needs and preferences for their leisure activities.

In some cases, renting a car can be more cost-effective than using other modes of transportation, particularly for larger groups or families. It eliminates the need to purchase or maintain a personal vehicle solely for occasional leisure trips, saving money on depreciation, insurance, and maintenance costs.

Regional Outlook

According to the latest car rental market forecast, Asia Pacific is projected to hold largest share from 2023 to 2031. Expansion in domestic and international tourism sectors is fueling market dynamics in the region. Tourists often prefer renting cars to explore various destinations at their own pace. Additionally, business travelers also contribute to the demand for car rentals in major cities. Rapid urbanization in countries, such as China and India, is also augmenting market statistics in Asia Pacific.

Changing consumer preferences, especially among millennials and younger generations, have driven the demand for shared mobility solutions like car rentals. These consumers often prioritize flexibility and convenience over car ownership.

Analysis of Key Players

The global industry is highly competitive, with the presence of several key players. Most companies are adopting various strategies to gain a competitive edge and capture a larger share of the market.

Advantage Rent A Car, Avis Budget Group, BIS Group, Carzonrent, China Auto Rental Inc., Citer SA, eHi Car Services, Enterprise Holdings, Europcar Mobility Group, Fox Rent A Car, Localiza Rent a Car, Lyft, Movida Rent a Car, Payless Car Rental, Rent-A-Wreck, Sixt SE, The Hertz Corporation, The Orix Corporation, Uber, and Zipcar are key companies in the car rental industry.

Each of these players has been profiled in the car rental market report based on parameters such as company overview, financial overview, business strategies, product portfolio, business segments, and recent developments.

Key Developments

  • In May 2021, Uber introduced Uber Rent, a new car rental service in Washington DC, U.S.
  • In February 2020, Yamaha Motor Corporation injected an additional US$ 35 Mn in Drivezy, an India-based car rental company

Market Snapshot

Attribute Detail

Market Value in 2022

US$ 87.2 Bn

Market Forecast Value in 2031

US$ 126.9 Bn

Growth Rate (CAGR)

4.2%

Forecast Period

2023-2031

Historical Data Available for

2017-2022

Quantitative Units

US$ Bn for Value

Market Analysis

It includes cross segment analysis at global as well as regional level. Furthermore, qualitative analysis includes drivers, restraints, opportunities, key trends, Porter’s Five Forces analysis, value chain analysis, and key trend analysis.

Competition Landscape

  • Market share analysis by company (2022)
  • Company profiles section includes overview, product portfolio, sales footprint, key subsidiaries or distributors, strategy & recent developments, and key financials

Format

Electronic (PDF) + Excel

Market Segmentation

  • Car Type
    • Minicompact (A Segment)
    • Supermini (B Segment)
    • Compact (C Segment)
    • Mid-size (D Segment)
    • Executive (E Segment)
    • Luxury (F Segment)
    • Utility Vehicle (Sport Utility Vehicles & Multi-purpose Vehicles)
  • Category
    • Airport Transfer
    • Off Airport
      • Local Usage
      • Outstation
    • Others
  • Customer
    • Business
    • Leisure
  • Booking
    • Online
    • Offline
  • Rental Length
    • Short Term
    • Long Term
  • End-use
    • Self-driven
    • Chauffeur Driven

Regions Covered

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • South America

Countries Covered

  • U.S.
  • Canada
  • Mexico
  • Germany
  • U.K.
  • France
  • Spain
  • Italy
  • Nordic Countries
  • Russia & CIS
  • Japan
  • China
  • India
  • ASEAN Countries
  • South Korea
  • ANZ
  • GCC
  • South Africa
  • Turkey
  • Brazil
  • Argentina

Companies Profiled

  • Advantage Rent A Car
  • Avis Budget Group
  • BIS Group
  • Carzonrent
  • China Auto Rental Inc.
  • Citer SA
  • eHi Car Services
  • Enterprise Holdings
  • Europcar Mobility Group
  • Fox Rent A Car
  • Localiza Rent a Car
  • Lyft
  • Movida Rent a Car
  • Payless Car Rental
  • Rent-A-Wreck
  • Sixt SE
  • The Hertz Corporation
  • The Orix Corporation
  • Uber
  • Zipcar
  • Other Key Players

Customization Scope

Available upon request

Pricing

Available upon request

Frequently Asked Questions

How big was the car rental market in 2022?

It was valued at US$ 87.2 Bn in 2022

How is the car rental industry expected to grow during the forecast period?

It is projected to grow at a CAGR of 4.2% from 2023 to 2031

How much worth will the car rental business be in 2031?

It is estimated to reach US$ 126.9 Bn by the end of 2031

Which key trends are driving demand for car rental?

Expansion in tourism sector and technological advancements in car rental services

Which car rental segment accounts for largest share?

The leisure customer segment is projected to account for major share during the forecast period

Which region is likely to record the highest demand for car rental?

Asia Pacific is anticipated to record the highest demand during the forecast period

Who are the prominent car rental service providers?

Advantage Rent A Car, Avis Budget Group, BIS Group, Carzonrent, China Auto Rental Inc., Citer SA, eHi Car Services, Enterprise Holdings, Europcar Mobility Group, Fox Rent A Car, Localiza Rent a Car, Lyft, Movida Rent a Car, Payless Car Rental, Rent-A-Wreck, Sixt SE, The Hertz Corporation, The Orix Corporation, Uber, and Zipcar

    1. Executive Summary

        1.1. Global Market Outlook

            1.1.1. Market Value US$ Bn, 2017-2031

        1.2. TMR Analysis and Recommendations

        1.3. Competitive Dashboard Analysis

    2. Market Overview

        2.1. Market Coverage / Taxonomy

        2.2. Market Definition / Scope / Limitations

        2.3. Market Dynamics

            2.3.1. Drivers

            2.3.2. Restraints

            2.3.3. Opportunity

        2.4. Market Factor Analysis

            2.4.1. Porter’s Five Force Analysis

            2.4.2. SWOT Analysis

        2.5. Regulatory Scenario

        2.6. Key Trend Analysis

        2.7. Value Chain Analysis

        2.8. Go to Market Strategy

            2.8.1. Demand & Supply Side Trends

                2.8.1.1. GAP Analysis

            2.8.2. Identification of Potential Market Spaces

            2.8.3. Understanding Buying Process of Customers

            2.8.4. Preferred Sales & Marketing Strategy

    3. Global Car Rental Market, By Car Type

        3.1. Market Snapshot

            3.1.1. Introduction, Definition, and Key Findings

            3.1.2. Market Growth & Y-o-Y Projections

            3.1.3. Base Point Share Analysis

        3.2. Global Car Rental Market Size & Forecast, 2017-2031, By Car Type

            3.2.1. Minicompact (A Segment)

            3.2.2. Supermini (B Segment)

            3.2.3. Compact (C Segment)

            3.2.4. Mid-size (D Segment)

            3.2.5. Executive (E Segment)

            3.2.6. Luxury (F Segment)

            3.2.7. Utility Vehicle (Sport Utility Vehicles & Multi-purpose Vehicles)

    4. Global Car Rental Market, By Category

        4.1. Market Snapshot

            4.1.1. Introduction, Definition, and Key Findings

            4.1.2. Market Growth & Y-o-Y Projections

            4.1.3. Base Point Share Analysis

        4.2. Global Car Rental Market Size & Forecast, 2017-2031, By Category

            4.2.1. Airport Transfer

            4.2.2. Off Airport

                4.2.2.1. Local Usage

                4.2.2.2. Outstation

            4.2.3. Others

    5. Global Car Rental Market, By Customer

        5.1. Market Snapshot

            5.1.1. Introduction, Definition, and Key Findings

            5.1.2. Market Growth & Y-o-Y Projections

            5.1.3. Base Point Share Analysis

        5.2. Global Car Rental Market Size & Forecast, 2017-2031, By Customer

            5.2.1. Business

            5.2.2. Leisure

    6. Global Car Rental Market, By Booking

        6.1. Market Snapshot

            6.1.1. Introduction, Definition, and Key Findings

            6.1.2. Market Growth & Y-o-Y Projections

            6.1.3. Base Point Share Analysis

        6.2. Global Car Rental Market Size & Forecast, 2017-2031, By Booking

            6.2.1. Online

            6.2.2. Offline

    7. Global Car Rental Market, By Rental Length

        7.1. Market Snapshot

            7.1.1. Introduction, Definition, and Key Findings

            7.1.2. Market Growth & Y-o-Y Projections

            7.1.3. Base Point Share Analysis

        7.2. Global Car Rental Market Size & Forecast, 2017-2031, By Rental Length

            7.2.1. Short Term

            7.2.2. Long Term

    8. Global Car Rental Market, By End-use

        8.1. Market Snapshot

            8.1.1. Introduction, Definition, and Key Findings

            8.1.2. Market Growth & Y-o-Y Projections

            8.1.3. Base Point Share Analysis

        8.2. Global Car Rental Market Size & Forecast, 2017-2031, By End-use

            8.2.1. Self-driven

            8.2.2. Chauffeur Driven

    9. Global Car Rental Market, by Region

        9.1. Market Snapshot

            9.1.1. Introduction, Definition, and Key Findings

            9.1.2. Market Growth & Y-o-Y Projections

            9.1.3. Base Point Share Analysis

        9.2. Global Car Rental Market Size & Forecast, 2017-2031, By Region

            9.2.1. North America

            9.2.2. Europe

            9.2.3. Asia Pacific

            9.2.4. Middle East & Africa

            9.2.5. South America

    10. North America Car Rental Market

        10.1. Market Snapshot

        10.2. North America Car Rental Market Size & Forecast, 2017-2031, By Car Type

            10.2.1. Minicompact (A Segment)

            10.2.2. Supermini (B Segment)

            10.2.3. Compact (C Segment)

            10.2.4. Mid-size (D Segment)

            10.2.5. Executive (E Segment)

            10.2.6. Luxury (F Segment)

            10.2.7. Utility Vehicle (Sport Utility Vehicles & Multi-purpose Vehicles)

        10.3. North America Car Rental Market Size & Forecast, 2017-2031, By Category

            10.3.1. Airport Transfer

            10.3.2. Off Airport

                10.3.2.1. Local Usage

                10.3.2.2. Outstation

            10.3.3. Others

        10.4. North America Car Rental Market Size & Forecast, 2017-2031, By Customer

            10.4.1. Business

            10.4.2. Leisure

        10.5. North America Car Rental Market Size & Forecast, 2017-2031, By Booking

            10.5.1. Online

            10.5.2. Offline

        10.6. North America Car Rental Market Size & Forecast, 2017-2031, By Rental Length

            10.6.1. Short Term

            10.6.2. Long Term

        10.7. North America Car Rental Market Size & Forecast, 2017-2031, By End-use

            10.7.1. Self-driven

            10.7.2. Chauffeur Driven

        10.8. North America Car Rental Market Size & Forecast, 2017-2031, By Country

            10.8.1. U. S.

            10.8.2. Canada

            10.8.3. Mexico

    11. Europe Car Rental Market

        11.1. Market Snapshot

        11.2. Europe Car Rental Market Size & Forecast, 2017-2031, By Car Type

            11.2.1. Minicompact (A Segment)

            11.2.2. Supermini (B Segment)

            11.2.3. Compact (C Segment)

            11.2.4. Mid-size (D Segment)

            11.2.5. Executive (E Segment)

            11.2.6. Luxury (F Segment)

            11.2.7. Utility Vehicle (Sport Utility Vehicles & Multi-purpose Vehicles)

        11.3. Europe Car Rental Market Size & Forecast, 2017-2031, By Category

            11.3.1. Airport Transfer

            11.3.2. Off Airport

                11.3.2.1. Local Usage

                11.3.2.2. Outstation

            11.3.3. Others

        11.4. Europe Car Rental Market Size & Forecast, 2017-2031, By Customer

            11.4.1. Business

            11.4.2. Leisure

        11.5. Europe Car Rental Market Size & Forecast, 2017-2031, By Booking

            11.5.1. Online

            11.5.2. Offline

        11.6. Europe Car Rental Market Size & Forecast, 2017-2031, By Rental Length

            11.6.1. Short Term

            11.6.2. Long Term

        11.7. Europe Car Rental Market Size & Forecast, 2017-2031, By End-use

            11.7.1. Self-driven

            11.7.2. Chauffeur Driven

        11.8. Europe Car Rental Market Size & Forecast, 2017-2031, By Country

            11.8.1. Germany

            11.8.2. U.K.

            11.8.3. France

            11.8.4. Italy

            11.8.5. Spain

            11.8.6. Nordic Countries

            11.8.7. Russia & CIS

            11.8.8. Rest of Europe

    12. Asia Pacific Car Rental Market

        12.1. Market Snapshot

        12.2. Asia Pacific Car Rental Market Size & Forecast, 2017-2031, By Car Type

            12.2.1. Minicompact (A Segment)

            12.2.2. Supermini (B Segment)

            12.2.3. Compact (C Segment)

            12.2.4. Mid-size (D Segment)

            12.2.5. Executive (E Segment)

            12.2.6. Luxury (F Segment)

            12.2.7. Utility Vehicle (Sport Utility Vehicles & Multi-purpose Vehicles)

        12.3. Asia Pacific Car Rental Market Size & Forecast, 2017-2031, By Category

            12.3.1. Airport Transfer

            12.3.2. Off Airport

                12.3.2.1. Local Usage

                12.3.2.2. Outstation

            12.3.3. Others

        12.4. Asia Pacific Car Rental Market Size & Forecast, 2017-2031, By Customer

            12.4.1. Business

            12.4.2. Leisure

        12.5. Asia Pacific Car Rental Market Size & Forecast, 2017-2031, By Booking

            12.5.1. Online

            12.5.2. Offline

        12.6. Asia Pacific Car Rental Market Size & Forecast, 2017-2031, By Rental Length

            12.6.1. Short Term

            12.6.2. Long Term

        12.7. Asia Pacific Car Rental Market Size & Forecast, 2017-2031, By End-use

            12.7.1. Self-driven

            12.7.2. Chauffeur Driven

        12.8. Asia Pacific Car Rental Market Size & Forecast, 2017-2031, By Country

            12.8.1. China

            12.8.2. India

            12.8.3. Japan

            12.8.4. ASEAN Countries

            12.8.5. South Korea

            12.8.6. ANZ

            12.8.7. Rest of Asia Pacific

    13. Middle East & Africa Car Rental Market

        13.1. Market Snapshot

        13.2. Middle East & Africa Car Rental Market Size & Forecast, 2017-2031, By Car Type

            13.2.1. Minicompact (A Segment)

            13.2.2. Supermini (B Segment)

            13.2.3. Compact (C Segment)

            13.2.4. Mid-size (D Segment)

            13.2.5. Executive (E Segment)

            13.2.6. Luxury (F Segment)

            13.2.7. Utility Vehicle (Sport Utility Vehicles & Multi-purpose Vehicles)

        13.3. Middle East & Africa Car Rental Market Size & Forecast, 2017-2031, By Category

            13.3.1. Airport Transfer

            13.3.2. Off Airport

                13.3.2.1. Local Usage

                13.3.2.2. Outstation

            13.3.3. Others

        13.4. Middle East & Africa Car Rental Market Size & Forecast, 2017-2031, By Customer

            13.4.1. Business

            13.4.2. Leisure

        13.5. Middle East & Africa Car Rental Market Size & Forecast, 2017-2031, By Booking

            13.5.1. Online

            13.5.2. Offline

        13.6. Middle East & Africa Car Rental Market Size & Forecast, 2017-2031, By Rental Length

            13.6.1. Short Term

            13.6.2. Long Term

        13.7. Middle East & Africa Car Rental Market Size & Forecast, 2017-2031, By End-use

            13.7.1. Self-driven

            13.7.2. Chauffeur Driven

        13.8. Middle East & Africa Car Rental Market Size & Forecast, 2017-2031, By Country

            13.8.1. GCC

            13.8.2. South Africa

            13.8.3. Turkey

            13.8.4. Rest of Middle East & Africa

    14. South America Car Rental Market

        14.1. Market Snapshot

        14.2. South America Car Rental Market Size & Forecast, 2017-2031, By Car Type

            14.2.1. Minicompact (A Segment)

            14.2.2. Supermini (B Segment)

            14.2.3. Compact (C Segment)

            14.2.4. Mid-size (D Segment)

            14.2.5. Executive (E Segment)

            14.2.6. Luxury (F Segment)

            14.2.7. Utility Vehicle (Sport Utility Vehicles & Multi-purpose Vehicles)

        14.3. South America Car Rental Market Size & Forecast, 2017-2031, By Category

            14.3.1. Airport Transfer

            14.3.2. Off Airport

                14.3.2.1. Local Usage

                14.3.2.2. Outstation

            14.3.3. Others

        14.4. South America Car Rental Market Size & Forecast, 2017-2031, By Customer

            14.4.1. Business

            14.4.2. Leisure

        14.5. South America Car Rental Market Size & Forecast, 2017-2031, By Booking

            14.5.1. Online

            14.5.2. Offline

        14.6. South America Car Rental Market Size & Forecast, 2017-2031, By Rental Length

            14.6.1. Short Term

            14.6.2. Long Term

        14.7. South America Car Rental Market Size & Forecast, 2017-2031, By End-use

            14.7.1. Self-driven

            14.7.2. Chauffeur Driven

        14.8. South America Car Rental Market Size & Forecast, 2017-2031, By Country

            14.8.1. Brazil

            14.8.2. Argentina

            14.8.3. Rest of South America

    15. Competitive Landscape

        15.1. Company Share Analysis/ Brand Share Analysis, 2022

        15.2. Company Analysis for each player (Company Overview, Company Footprints, Production Locations, Product Portfolio, Competitors & Customers, Subsidiaries & Parent Organization, Recent Developments, Financial Analysis, Profitability, Revenue Share)

    16. Company Profile/ Key Players

        16.1. Advantage Rent A Car

            16.1.1. Company Overview

            16.1.2. Company Footprints

            16.1.3. Production Locations

            16.1.4. Product Portfolio

            16.1.5. Competitors & Customers

            16.1.6. Subsidiaries & Parent Organization

            16.1.7. Recent Developments

            16.1.8. Financial Analysis

            16.1.9. Profitability

            16.1.10. Revenue Share

        16.2. Avis Budget Group

            16.2.1. Company Overview

            16.2.2. Company Footprints

            16.2.3. Production Locations

            16.2.4. Product Portfolio

            16.2.5. Competitors & Customers

            16.2.6. Subsidiaries & Parent Organization

            16.2.7. Recent Developments

            16.2.8. Financial Analysis

            16.2.9. Profitability

            16.2.10. Revenue Share

        16.3. BIS Group

            16.3.1. Company Overview

            16.3.2. Company Footprints

            16.3.3. Production Locations

            16.3.4. Product Portfolio

            16.3.5. Competitors & Customers

            16.3.6. Subsidiaries & Parent Organization

            16.3.7. Recent Developments

            16.3.8. Financial Analysis

            16.3.9. Profitability

            16.3.10. Revenue Share

        16.4. Carzonrent

            16.4.1. Company Overview

            16.4.2. Company Footprints

            16.4.3. Production Locations

            16.4.4. Product Portfolio

            16.4.5. Competitors & Customers

            16.4.6. Subsidiaries & Parent Organization

            16.4.7. Recent Developments

            16.4.8. Financial Analysis

            16.4.9. Profitability

            16.4.10. Revenue Share

        16.5. China Auto Rental Inc.

            16.5.1. Company Overview

            16.5.2. Company Footprints

            16.5.3. Production Locations

            16.5.4. Product Portfolio

            16.5.5. Competitors & Customers

            16.5.6. Subsidiaries & Parent Organization

            16.5.7. Recent Developments

            16.5.8. Financial Analysis

            16.5.9. Profitability

            16.5.10. Revenue Share

        16.6. Citer SA

            16.6.1. Company Overview

            16.6.2. Company Footprints

            16.6.3. Production Locations

            16.6.4. Product Portfolio

            16.6.5. Competitors & Customers

            16.6.6. Subsidiaries & Parent Organization

            16.6.7. Recent Developments

            16.6.8. Financial Analysis

            16.6.9. Profitability

            16.6.10. Revenue Share

        16.7. eHi Car Services

            16.7.1. Company Overview

            16.7.2. Company Footprints

            16.7.3. Production Locations

            16.7.4. Product Portfolio

            16.7.5. Competitors & Customers

            16.7.6. Subsidiaries & Parent Organization

            16.7.7. Recent Developments

            16.7.8. Financial Analysis

            16.7.9. Profitability

            16.7.10. Revenue Share

        16.8. Enterprise Holdings

            16.8.1. Company Overview

            16.8.2. Company Footprints

            16.8.3. Production Locations

            16.8.4. Product Portfolio

            16.8.5. Competitors & Customers

            16.8.6. Subsidiaries & Parent Organization

            16.8.7. Recent Developments

            16.8.8. Financial Analysis

            16.8.9. Profitability

            16.8.10. Revenue Share

        16.9. Europcar Mobility Group

            16.9.1. Company Overview

            16.9.2. Company Footprints

            16.9.3. Production Locations

            16.9.4. Product Portfolio

            16.9.5. Competitors & Customers

            16.9.6. Subsidiaries & Parent Organization

            16.9.7. Recent Developments

            16.9.8. Financial Analysis

            16.9.9. Profitability

            16.9.10. Revenue Share

        16.10. Fox Rent A Car

            16.10.1. Company Overview

            16.10.2. Company Footprints

            16.10.3. Production Locations

            16.10.4. Product Portfolio

            16.10.5. Competitors & Customers

            16.10.6. Subsidiaries & Parent Organization

            16.10.7. Recent Developments

            16.10.8. Financial Analysis

            16.10.9. Profitability

            16.10.10. Revenue Share

        16.11. Localiza Rent a Car

            16.11.1. Company Overview

            16.11.2. Company Footprints

            16.11.3. Production Locations

            16.11.4. Product Portfolio

            16.11.5. Competitors & Customers

            16.11.6. Subsidiaries & Parent Organization

            16.11.7. Recent Developments

            16.11.8. Financial Analysis

            16.11.9. Profitability

            16.11.10. Revenue Share

        16.12. Lyft

            16.12.1. Company Overview

            16.12.2. Company Footprints

            16.12.3. Production Locations

            16.12.4. Product Portfolio

            16.12.5. Competitors & Customers

            16.12.6. Subsidiaries & Parent Organization

            16.12.7. Recent Developments

            16.12.8. Financial Analysis

            16.12.9. Profitability

            16.12.10. Revenue Share

        16.13. Movida Rent a Car

            16.13.1. Company Overview

            16.13.2. Company Footprints

            16.13.3. Production Locations

            16.13.4. Product Portfolio

            16.13.5. Competitors & Customers

            16.13.6. Subsidiaries & Parent Organization

            16.13.7. Recent Developments

            16.13.8. Financial Analysis

            16.13.9. Profitability

            16.13.10. Revenue Share

        16.14. Payless Car Rental

            16.14.1. Company Overview

            16.14.2. Company Footprints

            16.14.3. Production Locations

            16.14.4. Product Portfolio

            16.14.5. Competitors & Customers

            16.14.6. Subsidiaries & Parent Organization

            16.14.7. Recent Developments

            16.14.8. Financial Analysis

            16.14.9. Profitability

            16.14.10. Revenue Share

        16.15. Rent-A-Wreck

            16.15.1. Company Overview

            16.15.2. Company Footprints

            16.15.3. Production Locations

            16.15.4. Product Portfolio

            16.15.5. Competitors & Customers

            16.15.6. Subsidiaries & Parent Organization

            16.15.7. Recent Developments

            16.15.8. Financial Analysis

            16.15.9. Profitability

            16.15.10. Revenue Share

        16.16. Sixt SE

            16.16.1. Company Overview

            16.16.2. Company Footprints

            16.16.3. Production Locations

            16.16.4. Product Portfolio

            16.16.5. Competitors & Customers

            16.16.6. Subsidiaries & Parent Organization

            16.16.7. Recent Developments

            16.16.8. Financial Analysis

            16.16.9. Profitability

            16.16.10. Revenue Share

        16.17. The Hertz Corporation

            16.17.1. Company Overview

            16.17.2. Company Footprints

            16.17.3. Production Locations

            16.17.4. Product Portfolio

            16.17.5. Competitors & Customers

            16.17.6. Subsidiaries & Parent Organization

            16.17.7. Recent Developments

            16.17.8. Financial Analysis

            16.17.9. Profitability

            16.17.10. Revenue Share

        16.18. The Orix Corporation

            16.18.1. Company Overview

            16.18.2. Company Footprints

            16.18.3. Production Locations

            16.18.4. Product Portfolio

            16.18.5. Competitors & Customers

            16.18.6. Subsidiaries & Parent Organization

            16.18.7. Recent Developments

            16.18.8. Financial Analysis

            16.18.9. Profitability

            16.18.10. Revenue Share

        16.19. Uber

            16.19.1. Company Overview

            16.19.2. Company Footprints

            16.19.3. Production Locations

            16.19.4. Product Portfolio

            16.19.5. Competitors & Customers

            16.19.6. Subsidiaries & Parent Organization

            16.19.7. Recent Developments

            16.19.8. Financial Analysis

            16.19.9. Profitability

            16.19.10. Revenue Share

        16.20. Zipcar

            16.20.1. Company Overview

            16.20.2. Company Footprints

            16.20.3. Production Locations

            16.20.4. Product Portfolio

            16.20.5. Competitors & Customers

            16.20.6. Subsidiaries & Parent Organization

            16.20.7. Recent Developments

            16.20.8. Financial Analysis

            16.20.9. Profitability

            16.20.10. Revenue Share

        16.21. Other Key Players

            16.21.1. Company Overview

            16.21.2. Company Footprints

            16.21.3. Production Locations

            16.21.4. Product Portfolio

            16.21.5. Competitors & Customers

            16.21.6. Subsidiaries & Parent Organization

            16.21.7. Recent Developments

            16.21.8. Financial Analysis

            16.21.9. Profitability

            16.21.10. Revenue Share

    List of Tables

    Table 1: Global Car Rental Market Revenue (US$ Bn) Forecast, by Car Type, 2017-2031

    Table 2: Global Car Rental Market Revenue (US$ Bn) Forecast, by Category, 2017-2031

    Table 3: Global Car Rental Market Revenue (US$ Bn) Forecast, by Customer, 2017-2031

    Table 4: Global Car Rental Market Revenue (US$ Bn) Forecast, by Booking, 2017-2031

    Table 5: Global Car Rental Market Revenue (US$ Bn) Forecast, by Rental Length, 2017-2031

    Table 6: Global Car Rental Market Revenue (US$ Bn) Forecast, by End-use, 2017-2031

    Table 7: Global Car Rental Market Revenue (US$ Bn) Forecast, by Region, 2017-2031

    Table 8: North America Car Rental Market Revenue (US$ Bn) Forecast, by Car Type, 2017-2031

    Table 9: North America Car Rental Market Revenue (US$ Bn) Forecast, by Category, 2017-2031

    Table 10: North America Car Rental Market Revenue (US$ Bn) Forecast, by Customer, 2017-2031

    Table 11: North America Car Rental Market Revenue (US$ Bn) Forecast, by Booking, 2017-2031

    Table 12: North America Car Rental Market Revenue (US$ Bn) Forecast, by Rental Length, 2017-2031

    Table 13: North America Car Rental Market Revenue (US$ Bn) Forecast, by End-use, 2017-2031

    Table 14: North America Car Rental Market Revenue (US$ Bn) Forecast, by Country, 2017-2031

    Table 15: Europe Car Rental Market Revenue (US$ Bn) Forecast, by Car Type, 2017-2031

    Table 16: Europe Car Rental Market Revenue (US$ Bn) Forecast, by Category, 2017-2031

    Table 17: Europe Car Rental Market Revenue (US$ Bn) Forecast, by Customer, 2017-2031

    Table 18: Europe Car Rental Market Revenue (US$ Bn) Forecast, by Booking, 2017-2031

    Table 19: Europe Car Rental Market Revenue (US$ Bn) Forecast, by Rental Length, 2017-2031

    Table 20: Europe Car Rental Market Revenue (US$ Bn) Forecast, by End-use, 2017-2031

    Table 21: Europe Car Rental Market Revenue (US$ Bn) Forecast, by Country, 2017-2031

    Table 22: Asia Pacific Car Rental Market Revenue (US$ Bn) Forecast, by Car Type, 2017-2031

    Table 23: Asia Pacific Car Rental Market Revenue (US$ Bn) Forecast, by Category, 2017-2031

    Table 24: Asia Pacific Car Rental Market Revenue (US$ Bn) Forecast, by Customer, 2017-2031

    Table 25: Asia Pacific Car Rental Market Revenue (US$ Bn) Forecast, by Booking, 2017-2031

    Table 26: Asia Pacific Car Rental Market Revenue (US$ Bn) Forecast, by Rental Length, 2017-2031

    Table 27: Asia Pacific Car Rental Market Revenue (US$ Bn) Forecast, by End-use, 2017-2031

    Table 28: Asia Pacific Car Rental Market Revenue (US$ Bn) Forecast, by Country, 2017-2031

    Table 29: Middle East & Africa Car Rental Market Revenue (US$ Bn) Forecast, by Car Type, 2017-2031

    Table 30: Middle East & Africa Car Rental Market Revenue (US$ Bn) Forecast, by Category, 2017-2031

    Table 31: Middle East & Africa Car Rental Market Revenue (US$ Bn) Forecast, by Customer, 2017-2031

    Table 32: Middle East & Africa Car Rental Market Revenue (US$ Bn) Forecast, by Booking, 2017-2031

    Table 33: Middle East & Africa Car Rental Market Revenue (US$ Bn) Forecast, by Rental Length, 2017-2031

    Table 34: Middle East & Africa Car Rental Market Revenue (US$ Bn) Forecast, by End-use, 2017-2031

    Table 35: Middle East & Africa Car Rental Market Revenue (US$ Bn) Forecast, by Country, 2017-2031

    Table 36: South America Car Rental Market Revenue (US$ Bn) Forecast, by Car Type, 2017-2031

    Table 37: South America Car Rental Market Revenue (US$ Bn) Forecast, by Category, 2017-2031

    Table 38: South America Car Rental Market Revenue (US$ Bn) Forecast, by Customer, 2017-2031

    Table 39: South America Car Rental Market Revenue (US$ Bn) Forecast, by Booking, 2017-2031

    Table 40: South America Car Rental Market Revenue (US$ Bn) Forecast, by Rental Length, 2017-2031

    Table 41: South America Car Rental Market Revenue (US$ Bn) Forecast, by End-use, 2017-2031

    Table 42: South America Car Rental Market Revenue (US$ Bn) Forecast, by Country, 2017-2031

    List of Figures

    Figure 1: Global Car Rental Market Revenue (US$ Bn) Forecast, by Car Type, 2017-2031

    Figure 2: Global Car Rental Market, Incremental Opportunity, by Car Type, Value (US$ Bn), 2023-2031

    Figure 3: Global Car Rental Market Revenue (US$ Bn) Forecast, by Category, 2017-2031

    Figure 4: Global Car Rental Market, Incremental Opportunity, by Category, Value (US$ Bn), 2023-2031

    Figure 5: Global Car Rental Market Revenue (US$ Bn) Forecast, by Customer, 2017-2031

    Figure 6: Global Car Rental Market, Incremental Opportunity, by Customer, Value (US$ Bn), 2023-2031

    Figure 7: Global Car Rental Market Revenue (US$ Bn) Forecast, by Booking, 2017-2031

    Figure 8: Global Car Rental Market, Incremental Opportunity, by Booking, Value (US$ Bn), 2023-2031

    Figure 9: Global Car Rental Market Revenue (US$ Bn) Forecast, by Rental Length, 2017-2031

    Figure 10: Global Car Rental Market, Incremental Opportunity, by Rental Length, Value (US$ Bn), 2023-2031

    Figure 11: Global Car Rental Market Revenue (US$ Bn) Forecast, by End-use, 2017-2031

    Figure 12: Global Car Rental Market, Incremental Opportunity, by End-use, Value (US$ Bn), 2023-2031

    Figure 13: Global Car Rental Market Revenue (US$ Bn) Forecast, by Region, 2017-2031

    Figure 14: Global Car Rental Market, Incremental Opportunity, by Region, Value (US$ Bn), 2023-2031

    Figure 15: North America Car Rental Market Revenue (US$ Bn) Forecast, by Car Type, 2017-2031

    Figure 16: North America Car Rental Market, Incremental Opportunity, by Car Type, Value (US$ Bn), 2023-2031

    Figure 17: North America Car Rental Market Revenue (US$ Bn) Forecast, by Category, 2017-2031

    Figure 18: North America Car Rental Market, Incremental Opportunity, by Category, Value (US$ Bn), 2023-2031

    Figure 19: North America Car Rental Market Revenue (US$ Bn) Forecast, by Customer, 2017-2031

    Figure 20: North America Car Rental Market, Incremental Opportunity, by Customer, Value (US$ Bn), 2023-2031

    Figure 21: North America Car Rental Market Revenue (US$ Bn) Forecast, by Booking, 2017-2031

    Figure 22: North America Car Rental Market, Incremental Opportunity, by Booking, Value (US$ Bn), 2023-2031

    Figure 23: North America Car Rental Market Revenue (US$ Bn) Forecast, by Rental Length, 2017-2031

    Figure 24: North America Car Rental Market, Incremental Opportunity, by Rental Length, Value (US$ Bn), 2023-2031

    Figure 25: North America Car Rental Market Revenue (US$ Bn) Forecast, by End-use, 2017-2031

    Figure 26: North America Car Rental Market, Incremental Opportunity, by End-use, Value (US$ Bn), 2023-2031

    Figure 27: North America Car Rental Market Revenue (US$ Bn) Forecast, by Country, 2017-2031

    Figure 28: North America Car Rental Market, Incremental Opportunity, by Country, Value (US$ Bn), 2023-2031

    Figure 29: Europe Car Rental Market Revenue (US$ Bn) Forecast, by Car Type, 2017-2031

    Figure 30: Europe Car Rental Market, Incremental Opportunity, by Car Type, Value (US$ Bn), 2023-2031

    Figure 31: Europe Car Rental Market Revenue (US$ Bn) Forecast, by Category, 2017-2031

    Figure 32: Europe Car Rental Market, Incremental Opportunity, by Category, Value (US$ Bn), 2023-2031

    Figure 33: Europe Car Rental Market Revenue (US$ Bn) Forecast, by Customer, 2017-2031

    Figure 34: Europe Car Rental Market, Incremental Opportunity, by Customer, Value (US$ Bn), 2023-2031

    Figure 35: Europe Car Rental Market Revenue (US$ Bn) Forecast, by Booking, 2017-2031

    Figure 36: Europe Car Rental Market, Incremental Opportunity, by Booking, Value (US$ Bn), 2023-2031

    Figure 37: Europe Car Rental Market Revenue (US$ Bn) Forecast, by Rental Length, 2017-2031

    Figure 38: Europe Car Rental Market, Incremental Opportunity, by Rental Length, Value (US$ Bn), 2023-2031

    Figure 39: Europe Car Rental Market Revenue (US$ Bn) Forecast, by End-use, 2017-2031

    Figure 40: Europe Car Rental Market, Incremental Opportunity, by End-use, Value (US$ Bn), 2023-2031

    Figure 41: Europe Car Rental Market Revenue (US$ Bn) Forecast, by Country, 2017-2031

    Figure 42: Europe Car Rental Market, Incremental Opportunity, by Country, Value (US$ Bn), 2023-2031

    Figure 43: Asia Pacific Car Rental Market Revenue (US$ Bn) Forecast, by Car Type, 2017-2031

    Figure 44: Asia Pacific Car Rental Market, Incremental Opportunity, by Car Type, Value (US$ Bn), 2023-2031

    Figure 45: Asia Pacific Car Rental Market Revenue (US$ Bn) Forecast, by Category, 2017-2031

    Figure 46: Asia Pacific Car Rental Market, Incremental Opportunity, by Category, Value (US$ Bn), 2023-2031

    Figure 47: Asia Pacific Car Rental Market Revenue (US$ Bn) Forecast, by Customer, 2017-2031

    Figure 48: Asia Pacific Car Rental Market, Incremental Opportunity, by Customer, Value (US$ Bn), 2023-2031

    Figure 49: Asia Pacific Car Rental Market Revenue (US$ Bn) Forecast, by Booking, 2017-2031

    Figure 50: Asia Pacific Car Rental Market, Incremental Opportunity, by Booking, Value (US$ Bn), 2023-2031

    Figure 51: Asia Pacific Car Rental Market Revenue (US$ Bn) Forecast, by Rental Length, 2017-2031

    Figure 52: Asia Pacific Car Rental Market, Incremental Opportunity, by Rental Length, Value (US$ Bn), 2023-2031

    Figure 53: Asia Pacific Car Rental Market Revenue (US$ Bn) Forecast, by End-use, 2017-2031

    Figure 54: Asia Pacific Car Rental Market, Incremental Opportunity, by End-use, Value (US$ Bn), 2023-2031

    Figure 55: Asia Pacific Car Rental Market Revenue (US$ Bn) Forecast, by Country, 2017-2031

    Figure 56: Asia Pacific Car Rental Market, Incremental Opportunity, by Country, Value (US$ Bn), 2023-2031

    Figure 57: Middle East & Africa Car Rental Market Revenue (US$ Bn) Forecast, by Car Type, 2017-2031

    Figure 58: Middle East & Africa Car Rental Market, Incremental Opportunity, by Car Type, Value (US$ Bn), 2023-2031

    Figure 59: Middle East & Africa Car Rental Market Revenue (US$ Bn) Forecast, by Category, 2017-2031

    Figure 60: Middle East & Africa Car Rental Market, Incremental Opportunity, by Category, Value (US$ Bn), 2023-2031

    Figure 61: Middle East & Africa Car Rental Market Revenue (US$ Bn) Forecast, by Customer, 2017-2031

    Figure 62: Middle East & Africa Car Rental Market, Incremental Opportunity, by Customer, Value (US$ Bn), 2023-2031

    Figure 63: Middle East & Africa Car Rental Market Revenue (US$ Bn) Forecast, by Booking, 2017-2031

    Figure 64: Middle East & Africa Car Rental Market, Incremental Opportunity, by Booking, Value (US$ Bn), 2023-2031

    Figure 65: Middle East & Africa Car Rental Market Revenue (US$ Bn) Forecast, by Rental Length, 2017-2031

    Figure 66: Middle East & Africa Car Rental Market, Incremental Opportunity, by Rental Length, Value (US$ Bn), 2023-2031

    Figure 67: Middle East & Africa Car Rental Market Revenue (US$ Bn) Forecast, by End-use, 2017-2031

    Figure 68: Middle East & Africa Car Rental Market, Incremental Opportunity, by End-use, Value (US$ Bn), 2023-2031

    Figure 69: Middle East & Africa Car Rental Market Revenue (US$ Bn) Forecast, by Country, 2017-2031

    Figure 70: Middle East & Africa Car Rental Market, Incremental Opportunity, by Country, Value (US$ Bn), 2023-2031

    Figure 71: South America Car Rental Market Revenue (US$ Bn) Forecast, by Car Type, 2017-2031

    Figure 72: South America Car Rental Market, Incremental Opportunity, by Car Type, Value (US$ Bn), 2023-2031

    Figure 73: South America Car Rental Market Revenue (US$ Bn) Forecast, by Category, 2017-2031

    Figure 74: South America Car Rental Market, Incremental Opportunity, by Category, Value (US$ Bn), 2023-2031

    Figure 75: South America Car Rental Market Revenue (US$ Bn) Forecast, by Customer, 2017-2031

    Figure 76: South America Car Rental Market, Incremental Opportunity, by Customer, Value (US$ Bn), 2023-2031

    Figure 77: South America Car Rental Market Revenue (US$ Bn) Forecast, by Booking, 2017-2031

    Figure 78: South America Car Rental Market, Incremental Opportunity, by Booking, Value (US$ Bn), 2023-2031

    Figure 79: South America Car Rental Market Revenue (US$ Bn) Forecast, by Rental Length, 2017-2031

    Figure 80: South America Car Rental Market, Incremental Opportunity, by Rental Length, Value (US$ Bn), 2023-2031

    Figure 81: South America Car Rental Market Revenue (US$ Bn) Forecast, by End-use, 2017-2031

    Figure 82: South America Car Rental Market, Incremental Opportunity, by End-use, Value (US$ Bn), 2023-2031

    Figure 83: South America Car Rental Market Revenue (US$ Bn) Forecast, by Country, 2017-2031

    Figure 84: South America Car Rental Market, Incremental Opportunity, by Country, Value (US$ Bn), 2023-2031

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