Americas Spas and Beauty Salons Market Outlook, Trends, Analysis

Americas Spas and Beauty Salons Market Outlook 2031

• The Americas spas and beauty salons market was valued over US$ 116.31 Bn in 2020
• It is estimated to expand at a CAGR of 7.01% from 2021 to 2031
• The Americas spas and beauty salons market is expected to surpass the value of US$ 244.52 Bn by the end of 2031

Analysts’ Viewpoint on Americas Spas and Beauty Salons Market Scenario

Increasing consumer concerns about personal appearance and lifestyles is driving the Americas spas and beauty salon market during the forecast period. The growing awareness about the benefits of spa and beauty salon services is expected to boost the market in the upcoming years. However, high initial investment due to expensive machines and products is hampering market growth. Market players are overcoming the losses due to the COVID-19 pandemic, and creating growth opportunities in the market. The growing population of working women is one of the key factors driving the Americas spas and beauty salons market. Women are more likely to spend on grooming services, and this factor is expected to boost the expansion of the Americas spas and beauty salons market during the forecast period.

Impact of COVID-19 Pandemic on America Spas and Beauty Salon Market

The Americas spas and beauty salon market is harshly affected by the COVID-19 pandemic. All the non-essential services were halted due to rapid spread of coronavirus. Increasing disposable incomes and spending capacity of consumers led to the rising demand for spas and beauty treatments. Beauty treatments such as massage, skin lightning, waxing, facial, anti-aging, and tan removing treatments are becoming extremely popular in consumers in Americas. People in Americas, especially women taking efforts to improve their look and appearance. This factor is driving the demand for spas and beauty salon market in Americas, thereby creating profitable opportunities for service providers and beauticians. Manufacturers operating in the Americas spas and beauty salon market are focusing on innovations in services to gain competitive benefits in the market.

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Increase in Disposable Income and Spending Capacity of Consumers in Americas

There is an increasing demand for various therapeutic massage techniques to reduce stress in consumers in America. Spas and body massage help in relaxation to the body and mind. This is a major factor responsible for the growing popularity of spas and beauty salon market in Americas. Modernization and busy lifestyles are some of the reasons fuelling the development of the Americas spas and beauty salons market. Consumers in America are more aware about the spas and beauty salon services. They are more likely to spend on such services due to changing lifestyles, rising disposable incomes, and spending capacity on personal grooming.

The increasing popularity of spas and beauty salon services such as skin treatments, relaxation treatments, hair treatment, waxing, body massage, etc. is driving the Americas spas and beauty salon market during the forecast period.

Spas and beauty salons are organizing training programs to meet international standards in beauty treatments. The lucrative presence of small and medium-scale market players is driving the expansion of the market. There is an increasing popularity of such services due to rapidly developing beauty parlors, salons, and grooming centers in Americas. People are more likely to invest in spas and beauty treatment to improve their look and appearance.

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Innovation in Therapies and Adoption of New Techniques to Increase Revenue Streams

Market players in the Americas spas and beauty salons are adopting new techniques and therapies to fulfill the growing demand from consumer. These spas and beauty salons have adopted international standards to improve their training programs. Market contributors are focusing on improving their services to gain attraction from consumers. Changing living standards due to urbanization and modernization is a factor creating awareness about health and lifestyle.

The rising disposable income, along with the ability to spend on beauty treatments is contributing to the Americas spas and beauty salons market growth. Women are most likely to opt for such services to rejuvenate their skin and reduce stress, thereby boosting the market. The growing awareness of using organic products is anticipated to drive the spas and beauty salons market in Americas.

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North America to Dominate Americas Spas and Beauty Salons Market

North America is expected to witness tremendous growth opportunities in the spas and beauty salon market during the forecast period. Key players in the North America spas and beauty salons market are focusing on expanding their geographical reach to stay competitive in the market and cater to a large customer base. A lot of spas and beauty salon centers are adopting technologically advanced devices and organic products to gain large customer base. Market players in the region are following innovative strategies to increase their market presence to gain revenue streams.

In addition, Rising population of working women, changing lifestyles, and growing trend on investing on personal grooming are some of the factors fueling the demand for spas and beauty salons in Americas. The lucrative presence of market players is driving the Americas spas and beauty salons market during the forecast period.

Americas Spas and Beauty Salons Market: Overview

• According to Transparency Market Research’s latest research report on the Americas spas and beauty salons market for the historical period 2017, 2018, and 2019, and the forecast period 2021–2031, rising concern about personal appearance and growing demand for standard and healthy lifestyles are expected to accelerate the spas and beauty salons market
• Spas and beauty salons provide various services to customers such as massage, skin treatments, relaxation treatments, hair treatment, and waxing. Spas and beauty salons also organize training programs that meet international standards for beauticians to improve their services.
• Increasing consumer demand for various therapeutic massage techniques, which reduce stress and provide instant relaxation to the body and mind, is a crucial factor responsible for the growing popularity of this market. Modernization and busy lifestyles are primary reasons fuelling the development of the Americas spas and beauty salons market.

Spas and Beauty Salons Focusing on New Techniques and Therapies to Improve Market Overall Share

• Spas and beauty salons in the Americas are adopting new techniques and therapies to satisfy growing consumer needs. Currently, some spas and beauty salons have adopted international standards to improve their training programs. Furthermore, training is provided to the workforce to increase the standard of the industry and to enhance the quality of the services, which is expected to drive the overall growth of the spas and beauty salons market during the forecast period.
• High standard of living and growing disposable income in this region help consumers opt for such services to rejuvenate their skin and reduce stress, thereby boosting the market. Furthermore, rising demand for natural or herbal products to keep the body healthy is estimated to expand this market further.
• However, the initial investment and setup cost is high which includes expensive products, machines, and interiors. This could affect small and medium businesses. All non-essential businesses were closed due to the COVID-19 pandemic due to government restrictions, which hampered the growth of the spas and beauty salons market.
• Nevertheless, growing inclination of people toward personal appearance and natural or herbal products to keep the body healthy, and availability of new spa technologies is anticipated to bolster the expansion of the spas and beauty salons market

North America Dominates Spas and Beauty Salons Market in Americas

• North America is expected to lead the Americas spas and beauty salons market followed by South America. The U.S. is dominating the market for spas and beauty salons across the Rest of North America.
• The spas and beauty salons industry has been witnessing significant growth due to rising consumer concerns about personal appearance and lifestyles. Consumer awareness about the benefits associated with spas and beauty salons service is also propelling the growth of the Americas spas and beauty salons market.

Americas Spas and Beauty Salons Market: Competition Landscape

• Detailed profiles of providers of spas and beauty salons have been provided in the report to evaluate their financials, key product offerings, recent developments, and strategies
• The spas and beauty salons market is fragmented due to the presence of several players. Competition is expected to intensify in the coming years due to the entry of several local players.
• Key players operating in the Americas spas and beauty salons market are
  • Muse Salon & Spa LLC
  • Paul Labrecque
  • The Roose Parlour and Spa
  • Metropolis Salon
  • Robert James Salon and Spa
  • Butterfly Studio Salon & Spa
  • Chris Chase Salon
  • John Barrett Salon
  • Metodo Rossano Ferretti Salon
  • Madeline Wade
  • Bradley & Diegel Salon, etc.

Americas Spas and Beauty Salons Market: Key Developments

• Key players in the spas and beauty salons market such as John Barrett Salon and Rossano Ferretti are focusing on service development. Spas and beauty salons are concentrating on expanding their geographical reach to stay competitive in the market and to cater to a large customer base.
• Furthermore, many spas and beauty salon centers are adopting newer techniques and using more organic and chemical free products to gain a competitive share of the Americas spas and beauty salons market. These are the key strategies followed by spas and beauty salons to increase their market share in terms of revenue.
  • On April 29, 2019, John Barrett Salon featured in Vogue for its new 57th street salon. This strategy is expected to help the salon expand its market base and share.
  • Rossano Ferretti is focusing on expanding its business by serving customers globally with major focus on the U.K., Italy, European Union, the U.S, and Canada. The company also sells various skin and hair care products. The company aims to target maximum customers with this expansion.

Americas Spas and Beauty Salons Market Snapshot

Spas and Beauty Salons Market – Segmentation

TMR’s study on the Americas spas and beauty salons market includes information categorized into three sections ― type, end-user, and region. Changing industry trends and other crucial market dynamics associated with these sections of the spas and beauty salons market are discussed in detail.